Ragan Insider Jessica Levco
Don’t be the James Franco of corporate communications
Stop acting like a dilettante at work. Focus on what you do best.
Search Results (opinion)
Ragan Insider Hana Bieliauskas
7 PR lessons from Thanksgiving dinner
The season of giving thanks with family and friends—and stuffing our faces—offers important reminders for public relations professionals.
Ragan Insider Jessica Sharp
6 traits of a great PR client (and 6 of the worst)
The best clients push PR pros to do their best possible work by enabling innovation. The worst clients push, too, but they simply ask for the unattainable.
Ragan Insider Alan Pearcy
The media pays its respects to JFK: 50 stories after 50 years
Fifty years following the late president’s assassination, the world stops to reflect back at the life and the man who was John Fitzgerald Kennedy.
Ragan Insider Lindsay Bell
4 listening styles communicators should know
It’s one thing to hear a customer, but quite another to understand what he’s really trying to tell you. These listening styles can help you figure it out.
Ragan Insider Emily Cretella
6 marketing terms having a ‘moment’
Are you using storytelling to make your content epic for different buyer personas? What about going inbound to become a rock star? So is everyone else, so be cautious.
Ragan Insider Wendy Kenney
The 10 most trusted forms of promotion
Word-of-mouth and content marketing rank well above traditional ads, though the method you choose depends on your target audience.
Ragan Insider Marijane Funess
Don’t call them mommy bloggers, but do call them
People who write online about homemaking and family tend to prefer the nomenclature ‘lifestyle bloggers.’ Better yet, call them by their names.
Ragan Insider Shanna Mallon
25 tips to punch up your writing
Filled with classic advice and fresh ideas, this list can help even seasoned pros.
Ragan Insider Kevin Allen
Guns & Ammo gun-control editorial draws flak
The contributing editor behind the editorial has reportedly been fired for broaching the topic of limits on firearms.
Ragan Insider Evan Peterson
The compensation battle cry
Writers often love what they do for a living, but they still have to earn that living. Quit asking them to do it for free. Meanwhile, some scribes might be making too much. That, and more.
Ragan Insider Gil Rudawsky
Symbiotic needs: Corporate attorneys and PR firms
In-house company lawyers and external PR firms often have different goals, but they have to work together. It helps to start from a place of respect.
Ragan Insider Kevin Allen
Wikipedia addressing sexism within its editorial elite
Not only is the site facing gender diversity issues, it has also taken disciplinary action over some top editors’ approach to transgender people.
Ragan Insider Ashley Hoff
8 reasons to love working in social media
Social media is unpredictable. It’s not for everyone. It’s complicated. Those are good things.
Ragan Insider Kevin Allen
College newspaper’s online editor fired over tweets
The school’s football team refused to play a huge game because of poor team facilities. The editor reported it, and paid for it, though he appears to have his job back now.
