Ragan Insider Justine Figueroa
Make your Corporate Social Responsibility Awards entry a winner
Award winners from Aurora Organic Dairy, Berkshire Bank and KPMG share their knowledge.
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Ragan Insider Laura Hale Brockway
7 ways to set boundaries for PR professionals
Working in PR can be a demanding career, and communicators often struggle to leave their work at the office. Here are some tips to help draw boundaries.
Ragan Insider Beki Winchel
Snapchat entices pharmaceutical marketers with its ‘friendlier’ platform
As the social media app aims to grab lucrative drug advertising partnerships, it says users are more open to having intimate health conversations. Yet Snap faces stiff competition.
Ragan Insider Beki Winchel
AP Stylebook takes a stance on race-related coverage
The resource advises communicators to use the term ‘racist’ or ‘racism’ when the situation calls for it, prompting many Twitter users to applaud the updated guidance.
Ragan Insider Ted Kitterman
4 tips for optimizing your newsjacking opportunities
If you snooze, you lose. Have your virtual antennae up at all times, and cultivate a rapport with journalists so you can respond quickly—and with the ideal pitch—to breaking events.
Ragan Insider Ted Kitterman
WOW Airlines offers no apology after stranding passengers
The budget carrier abruptly halted service, leaving passengers scrambling for new flights. CEO Skuli Mogensen said he ‘would never forgive’ himself for not acting sooner.
Ragan Insider Brendan Gannon
30 jobs in the PR and marketing world
You could work for one of the colleges remaining in the Men’s Division I Basketball Championship if you land one of this week’s featured job openings.
Ragan Insider Justine Figueroa
Learn how to come out on top in PR Daily’s Media Relations Awards
Winners share how their campaigns scored big.
Ragan Insider Megan Snyder
How to choose the perfect influencers for your organization
Does your message require a big name to make a splash, or would a relevant expert provide a better fit? Here are the crucial questions to ask when planning your influencer marketing campaign.
Ragan Insider Beki Winchel
Pinterest seeks to woo advertisers and international users as IPO looms
The visuals-sharing platform outlined its plan to amass revenue as it prepares to offer its stock to members of the public. It still faces stiff competition from other social media sites.
Ragan Insider Gini Dietrich
8 professional development goals for creating a bright PR future
The PR industry is always changing, so pros who want to continue to perform at a high level must invest in new skills. Here are some goals ambitious to consider.
Ragan Insider Michael Hartland
How rumors undermine staff trust—and 6 ways to quell them
Watercooler talk isn’t always about the big game, the Oscars or the next holiday weekend. Too often, gossip is the hot topic. Here’s how to keep destructive speculation to a minimum.
Ragan Insider William Comcowich
Twitch: Video gaming platform offers expansive marketing opportunities
The livestreaming site attracts a young, largely male demographic, and top players can be potent influencers. Check out how your company might tap into this ardent audience.
Ragan Insider Michelle Garrett
4 PR tactics to support your event marketing
As producing live experiences becomes more popular, it’s vital to use all your channels to maximize your ROI. Here are helpful tips.
Ragan Insider Russell Working
To rev up internal engagement, think like a marketer
Applying tactics that range from launching an intranet campaign to reorganizing the newsletter, Ellie Mae boosted internal engagement.
