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The final deadline for PR Daily’s 2018 Media Relations Awards is April 4.
The final deadline for PR Daily’s 2018 Media Relations Awards is April 4.
Can British PR pros easily transfer their skills across the Atlantic to get their clients coverage in America? Here are some tips for tailoring your pitch to foreign press.
With the organic reach of content shrinking on the web, why should you continue to invest in the strategy? Here are six reasons not to abandon ship.
From helping users navigate your website, offering product suggestions and answering customers’ questions, this tool can improve online customer support—and your brand image.
Looking to add some eye-popping style to your webpage content? Try one of these tricks to get more clicks—and more sales.
In a marketplace where measures of trust are plummeting, communicators are desperate to regain their audience. Here’s one tool you shouldn’t overlook.
New technology is pushing marketers to be innovative in how they get their clients in front of new audiences. Is VR technology ready for major organizations to invest?
Some words have passed out of use—making their meanings obscure. Here are some phrases that will need some explanation for today’s audiences.
Your organization isn’t like any other—it shouldn’t sound like it, either. Try these tips for developing your company’s sense of style.
There’s no need to call it off completely, but data supports doing less on fewer platforms. Prioritize and cultivate your digital ‘fountains’—and tell your ‘drains’ it’s over.
You won’t start off penning soaring orations for heads of state and CEOs. You can find local officials and businesspeople, though, who need a wordsmith. Also, ask your own boss.
Nothing in PR stays the same for long. Here are some changes coming down the pike that communicators should heed—and make the necessary adjustments.
After criticism on social media rose, several brand managers are cutting ties and with the NRA. Here’s how they’re communicating their stance.
Software is in place to answer emails and schedule appointments, but with rapid advances emerging continually, communicators could see RoboPR as a threat rather than a helper.
Special events can convert customers into fanatics and help your company develop a closer relationship with key stakeholders. Here’s how to rock that make-or-break party.