The fast-food chain brought back Szechuan sauce and launched evening breakfasts in response to online feedback. Here’s how the company knows what to address.
Many technology companies offer free online training, but independent learning doesn’t suit everyone. Consider these insights for attaining the digital skills hiring managers seek.
The app has its members spending nearly as many minutes per day on the platform as they do on Facebook—and it’s raking in marketing revenue as it caters to teenagers.
For some clients, writing a work proposal is a necessary evil. Here’s how to develop your proposal when your new business relationship requires it.
Responsive design is just one smart way to augment the user experience for visitors. Consider gamification and other engaging features.
A New York Times writer recently served up a hearty helping of public speaking guidance, advice and strategic insight. Here’s how to spin a more compelling yarn.
Your CSR initiative may be unique, but are you telling its story effectively?
As media platforms continue to tinker with their offerings to draw new users and satisfy engaged communities, PR pros can take advantage of the latest tools to reach their audiences.
Congratulations to these honorees.
Though many PR pros are skeptical of artificial intelligence’s impact on the industry, savvy communicators should take steps to ready for change. Here’s how.
New research from Sprout Social finds that brand managers have their work cut out from them on online networks. How can your organization stand out from the pack?
The organization celebrates the writer’s life and work. Communicators should also take note of its transparent, proactive and polite messaging tactics.
‘The Happytime Murders’ team issued a statement rejecting claims of trademark infringement, but it did so in a tongue-in-cheek manner.
Nissan and Mayo Clinic have disparate missions, but their top-rated online newsrooms offer lessons for others about how to draw reporters—and fans.
The company is blurring the lines between internal and external communication, and it’s embracing the risks that come with honest, open, conversational messaging.
