As Autism Acceptance Month begins, you might invite self-advocates and others living with the condition to help in crafting messaging for internal and external campaigns.
Can’t afford Hollywood-style video production? That doesn’t mean you have to stick to text and photographs. Gather tips from Verizon Wireless.
The social media giant is rolling out some new features. Although it’s too soon to determine how familiar they’ll be to rival Snap Inc., there are a few commonalities.
Attend our next FREE webinar and get the inside scoop from our brand new internal comms survey and solutions to your most stubborn employee engagement obstacles.
PR pros are familiar with the concept of a personal brand. When it comes to political branding, though, how have the two candidates evolved? Here’s insight.
CEO Jonah Peretti said the move will boost content in both areas and ‘complete [its] shift to becoming a cross-platform media company.’
Promoting your campaign isn’t as hard as winning a gold medal. To ensure your brand’s effort grabs attention online, consider a few successful approaches to this summer’s games in Rio.
Digital know-how is something employers increasingly consider a requirement for marketing pros. Here are some key areas to master.
Ragan’s brand journalism workshops will help you establish your organization as a media outlet and publicize stories that matter to your audience.
Sending out a press release or posting an article and then letting it drift just doesn’t work anymore. Tracking and tweaking in real time are crucial to your campaign’s success.
Social media platforms can provide many opportunities for engagement. Follow these tips to make the most of them.
While there isn’t one, specific formula to use when answering tough questions, there are certain ways to make them less daunting. Here are examples of ways to respond.
If you want to guarantee that a reporter will never call you back and put you on his or her email “block” list, do these things.
The social platform partnered with several businesses lately, making it easier for marketers to promote products and services.
Last week, the beauty products chain promised to ‘make it right’ after customers found themselves unable to get the rewards they believe they were promised.
