Your terrific article won’t see the light of day if you don’t approach the journalist or blogger correctly. Try these ideas to get that coveted affirmative reply.
The wisdom one can obtain on the baseball diamond can apply to the workplace. Both fields of engagement require discipline and teamwork.
Getting the attention of journalists can be an intimidating challenge, but it isn’t insurmountable. Do a little prep work to give them lots of incentive to listen.
There’s no need to worry about public relations jobs being replaced by computers any time soon, but certain tasks can certainly be handed over to the machines.
This cultural icon knew a thing or two about PR, and you’d be wise to heed his advice.
Chitra Nawbatt of CTV’s Business News Network and Lauren Young of Thomson Reuters shared insights in a webinar by NASDAQ OMX and Ragan Communications.
Arm yourself with knowledge, and you’ll get more clients. Here’s proof.
Wasting their time, sending them needless materials, and hounding them is a perfect formula for getting on journalists’ bad sides.
Before you hit the ‘send’ button to send off a proposal for a guest post, consider these four questions.
Raising one’s profile in a crowded, competitive field can be tough, but it isn’t impossible. It takes diligence and a dash of courtesy.
Our most popular awards program of the year received some incredible work from some very talented communicators. Find out what entries are still in the hunt.
Writing an op-ed for a newspaper isn’t an impossible task, but you have to hit all the right notes to get an editor’s attention.
There are exceptions to every rule, even the most ironclad, endlessly repeated public relations precepts.
Sometimes you can do absolutely everything right and your client still leaves you in the dust. Learn to live with it and move on.
You know you’ve got a great story if only the media would open that email pitch. Here are some ways to prove you’re a pro worth listening to.
