Beware! Brainstorm vampires. Spirit-spoiling werewolves. Home-haunting honchos. They’re all creeping from the corporate graveyard as Halloween looms, so grab your torches and pitchforks.
When a white passenger berated his elderly black seatmate, flight attendants didn’t respond, and video was captured and shared on Facebook. Some call for a boycott of the discount airline.
The company is hoping to bolster its reputation by increasing hourly pay for workers in warehouses and distribution centers. Here’s how it’s sharing the message.
Online platforms offer a unique opportunity for organizations to talk directly to their audience, but poor interactions can undermine your reputation. Beware these costly errors.
Social media sizzled with discounts and promotions as users and retailers shared their favorite beef creations. Here are the tweets that really cut the mustard.
As PR and marketing pros enter the final quarter of the year, many are looking for a big push to reach the holidays on a high note. Here are some things to keep in mind.
New journalists and media outlets spring up every day and your media list could be outdated before your finish typing it up. Here’s how you should find media contacts.
The airline announced the cyber attack via Twitter and news outlets, and it offered information through its website. However, many complained that an email to its customers came too late.
Looking to get an early jump on holiday shopping? Check out these options for wordsmiths who are also handy in the kitchen.
The pontiff responds to new claims of assaults and cover-ups by Catholic clerics with a message of contrition, citing ‘the magnitude and the gravity of the damage done to so many lives.’
In an ever-changing news cycle, the only way to break through is to use the right pitch at the right time. Consider these insights when planning to contact reporters.
Want to produce online content that will capture attention and boost your sales? Consider these ideas.
Jot down ideas immediately, lest they be lost forever, and save edits for later. If you ever get stuck, phone a friend. Nobody gets ‘talker’s block,’ right?
Many have slammed the commander in chief for a social media post that was more about glorifying himself than honoring fallen military personnel.
Grabbing a coveted byline in Forbes, Huffington Post, Entrepreneur and more can be gold to PR pros, but it takes persistent effort and patience. Follow these secrets for getting in.
