Ragan Insider Kristin Piombino
Tips and tools for repurposing content
How much time do you waste trying to come up with new ideas? Reclaim all those valuable hours by recycling the great material you already have.
Search Results (pr tools)
Ragan Insider Eric Miller
4 things zombies can teach PR pros
The undead bring with them a penchant for brains, along with several insights into the public relations industry.
Ragan Insider John Nemo
LinkedIn co-creator tells how to avoid fatal flaws in your profile
Reid Hoffman, who co-founded the go-to professional network, recently revealed the biggest mistakes he sees users making. Here’s a summary—and what you can do to correct them.
Ragan Insider Dominic Weeks
PR essentials for global campaigns
Scale is not the only issue. Culture and media access can vary widely. Anticipate a world of difference.
Ragan Insider Shelley DeMotte Kramer
9 free and low-cost tools for content marketers
Despair not, marketing friends, for here are terrific, affordable online tech helpers to enhance your social media outreach and real-time info-gathering efforts.
Ragan Insider Susan Young
How Cleveland Clinic communicators, practitioners prep for the RNC
Some 15,000 journalists are expected in Cleveland for next week’s political convention. In light of recent public safety incidents, crisis communicators are ‘hoping the event is uneventful.’
Ragan Insider Tamsin Henderson
Resources for getting out of your PR rut
Do you often feel confused when faced with defining what your PR prowess actually is? You’re not alone. Instead of throwing in the towel, move forward in your career with these helpers.
Ragan Insider Gini Dietrich
27 outstanding online tools for communicators
Email, project management, teleconferencing and much more can become easier with these helpful sites and plug-ins. Check them out to see which might work best for you.
Ragan Insider Russell Working
How a hospital’s PR team responded to a fundraiser frenzy
The annual Big Slick brings famous names home to raise money for Children’s Mercy Kansas City. How does the organization digitally manage the news and social media storm?
Ragan Insider Alicia Dara
Writers, here’s how to slay the procrastination monsters
Distractions take the form of Twitter hashtags, caffeine cravings, text exchanges—and myriad other demons. Here’s how to vanquish them and get into a steady work rhythm.
Ragan Insider Kevin Allen
How PR pros can boost SEO through winning keywords
An outstanding SEO strategy requires research to find the terms and phrases your consumers are looking for. Use this infographic as a guide to shape your sleuthing skills.
Ragan Insider Stephanie Marsh
Press release takeaways from the tiny-house fad
Regardless of whether the infatuation with downsizing to 200-square-foot domiciles continues, the need for concise writing and optimizing the essentials will endure.
Ragan Insider Christopher Lester
Why PR agencies can’t ignore email marketing
Email marketing is a key component to drive other major aspects of marketing campaigns, including measurement and video views.
Ragan Insider Kevin Allen
Sprint poaches former Verizon ambassador
Many consumers recall the actor who asked millions if they could ‘hear [him] now?’ Though Sprint pays homage to the old marketing campaign, it’s via a jab at its competitor.
Ragan Insider Robert White
13 PR truths—how many do you believe?
The ‘founder of PR’ Ivy Lee published ‘Declaration of Principles’ in 1906. In celebration of the 110th anniversary of Lee’s work, here is a series of reflections on the profession and its practice.
