Although starting your digital audio program could lead to exposure for your organization, experts say success can equally come from adding a few shows to your listening repertoire.
Want to become a trusted resource on social media? Use chats, hashtags and visuals to expand your online following.
To succeed in the industry, keep an eye on emerging trends, recognize the changing nature of media coverage, emphasize visual content, embrace SEO, and measure, measure, measure.
Unsure what to do with that visually oriented platform? An Instagram expert offers tips and tools that will help you find your ‘visual voice.’
Blasting out press releases won’t get you far in today’s crowded media landscape. Here’s how PR pros can better understand and connect with their audiences.
Building relationships with potential customers and increasing the size of your consumer pool are crucial to a marketer’s success. Use these tips as a guide.
Many PR pros remember when press releases were issued via fax or memo. Today’s culture is dominated by emails, text messages and Skype calls. Want to better understand data? Read on.
Technology is having a massive effect on how PR practitioners do their jobs. Here are three of the biggest changes happening right now, according to Cision’s CEO.
Tools can greatly enhance PR pros’ prowess, and this week’s top stories shared infographic, keyword and content marketing resources to make campaigns pop.
The road to what many communicators call ‘modern marketing’ begins with video. To keep your résumé up to date, read these tips. To begin your search, view these open positions.
In headlines, subheads and text, using just the right words and phrases will help your target audience find your content. These tools can help extend your reach.
This week, PR Daily readers focused on tools and tips to help them craft compelling content, eye-catching emails, winning press releases and more.
Snapchat’s popularity has exploded on the social media scene—and the app’s user numbers are continuing to expand. Still curious how it works? Here’s a record-setting example from Taco Bell.
Decrease tension between your campaign efforts and your organization’s legal department with these takeaways
Being efficient is crucial in nearly any field of communications. In PR, clients expect you to know how to handle any situation before it even happens. To keep you on your toes, heed this advice.
