The 5 most popular stories on PR Daily this week
Readers were interested in successful pitching techniques, PR lessons from rappers, knowing when to turn down interview requests and more.
Readers were interested in successful pitching techniques, PR lessons from rappers, knowing when to turn down interview requests and more.
An American Press Institute report revealed that younger audiences will consume online content, but not many turn to digital or traditional publishers.
Strategy and skill aren’t the only things communicators have in common with baseball, basketball and football players.
Forbes recently released a list of the highest-earning musicians around the globe, and four rappers landed its top spots. Here’s what you can learn from each.
Presuming your targeted reporters and producers respond at all, their replies generally fall into one of these categories. How many of these have you gotten in the past week?
Grabbing the attention of an editor requires a keen awareness of your environment and a deft, personal touch.
Public relations firms excel at pitching, but are those promises delivered after they’re hired?
Determining whether you should pitch to a traditional reporter or an online advocate depends on what exactly you’re looking for.
Ensuring you fit these activities into a packed day can help make it go more smoothly.
Candidates with sharp writing skills could land a position with NewsCred, Ikea, Ketchum or Fisher-Price.
It’s possible to score a big win with a client and still anger a partner in the process. Follow these guidelines to walk the tightrope.
Tempted to skirt PRSA guidelines in order to get ahead? These missteps show what could happen if you do.
Trying to reach a reporter over the phone can be stressful and intimidating, especially if you’re unprepared. These techniques can ease the pressure.
Coverage on traditional media remains the most powerful way to influence consumer purchasing and business outcomes. Cultivating a rapport with journalists is still smart.
PR isn’t all glitz and glamour, and you may soon find out some of the things you think you know are harder than they seemed.