7 ways to easily create interactive content
Tell better stories by incorporating alluring elements that encourage readers to do what you want, whether it’s call, click or answer a survey.
Tell better stories by incorporating alluring elements that encourage readers to do what you want, whether it’s call, click or answer a survey.
With more than 2,000 startups at this year’s Web Summit, stumbles undercut stellar approaches. PR pros can glean insights from unsavory media relations strategies.
Study the board. Collaborate ruthlessly. Listen to your fans. The beloved board game offers a box full of lessons for communicators.
Journalists are overwhelmed with scores of story offerings a day. Follow these approaches—suggested by editors in a recent survey—to make sure yours stand out.
Social media, mobile apps and other innovations are making it easier than ever to reach audiences. Here’s how to grasp changes without getting overwhelmed.
Want to see your byline on our site? Follow these tips.
Gathering media contacts by pulling a list from a database isn’t where the work ends, it’s where it begins. Follow these steps to fine-tune it into a powerful resource.
Media relations involves rejection, but communicators who persevere can see their stories in headlines.
PR and marketing pros who embrace online storytelling can win big with fans through the social network. They also can boost their success in media relations.
Some pitching behaviors can be nightmares for journalists. Avoid the following to stay on their good side, throughout the Halloween season and beyond.
Use this infographic as a guide to successfully integrate content creation and sharing along with effective pitching advice.
Freelance writing for a coveted website or publication can boost your credibility and offer additional opportunities. Here’s how to craft an email that won’t end up getting ignored.
Answer these questions to make life easier for the writer or segment producer you’re courting.
It can be hard for communicators to keep up with the content bombardment of content online. Here are a few ways this tool can help.
Frustrated by ‘peak and valley PR’? Here are great ways to secure placements during down cycles in your client’s activity.