Ragan Insider Diane Schwartz
Statement from Ragan Communications on Black Lives Matter
Ragan Communications stands in solidarity with Black Lives Matter.
Search Results (tell me about it)
Ragan Insider Ted Kitterman
What Facebook Shops means for the future of e-commerce
As the social media giant takes another step forward—and COVID-19 spurs more consumers to shop online—marketers and PR pros are rethinking online strategies.
Ragan Insider Beki Winchel
WarnerMedia’s specific plan to support Black Lives Matter, Facebook labels state-controlled media, and NYT apologizes over op-ed
Also: Advocacy messages and marketing don’t mix, how brands stayed largely silent during the first several days of protests, how your employees are giving back, and more.
Ragan Insider Robby Brumberg
Using this time to create healthier working habits
This extended period of disruption is the perfect time to audit, edit and augment how we approach work. Try these small changes to heighten awareness and maximize productivity.
Ragan Insider Ted Kitterman
Remote lawmaking changes the game for public affairs pros
With some lawmakers now voting remotely due to COVID-19 measures, even greater attention must be paid to local media outlets.
Ragan Insider Rob Reinalda
Measurement experts: Solid metrics and trust go hand in hand
Learn what matters in the ‘new normal’ and why frequent pulse surveys are key. You can’t succeed without engaged employees, so ‘test, test, and test some more.’
Ragan Insider LaTonya Taylor
How a college’s spirit—and spirituality—came forth amid the pandemic
At Wheaton College in suburban Chicago, the brand journalism team pivoted its storytelling to connect alumni and administrators, students and faculty, and the community at large.
Ragan Insider Beki Winchel
IAB chief slams Trump’s social media EO, Google to use ‘page experience’ in search rankings, and Twitter rolls out scheduled tweets
Also: George Strait and other celebrities extend the reach of Texas’ COVID-19 messages, how social media affects language, Burger King and Google focus on social distancing, and more.
Ragan Insider Beki Winchel
4 ways OKCupid handles media relations during COVID-19
Finding stories in your data can lead to big earned media wins.
Ragan Insider Mary C. Buhay
3 telltale signs your downsizing has created a diversity desert
Before rushing to help leaders reopen for business, communicators should first check for clues that a talent drought may imperil recovery.
Ragan Insider Beki Winchel
NYSE reopens with 25% of staff, ‘Some Good News’ acquisition takes heat, and Pizza Hut celebrates grads
Also: The majority of publications continue to focus on COVID-19 news, Disney World shares recipe for popular resort treat, Hy-Vee hands out masks in Iowa, and more.
Ragan Insider Brian Pittman
5 tips for smart, strategic social media during COVID-19
Are you struggling to produce pertinent posts during the pandemic? Here’s how to strike the right balance in the age of social distancing.
Ragan Insider Jim Ylisela
Brand journalism metrics surge during pandemic
Digital platforms across industries draw big audiences with reliable news, analysis and commentary.
Ragan Insider Robby Brumberg
How Southwest Airlines creates meaningful, memorable content
It’s all about capturing moments that matter. Read on for the airline’s tips to make your storytelling soar—even during turbulent times.
Ragan Insider Beki Winchel
Facebook offers e-commerce tool, J&J drop talc baby powder, and United introduces ‘CleanPlus’ initiative
Also: Lowe’s, Walmart and Target report boosted online sales, winning content strategies during COVID-19, United Nations’ guide to fighting misinformation, and more.
