How Barclays’ latest PR problem proves brands must have a sense of humor
According to this author, the company’s handling of an email to interns that went viral took what could have been an opportunity for humor and made it too serious.
According to this author, the company’s handling of an email to interns that went viral took what could have been an opportunity for humor and made it too serious.
As Twitter increases the team in charge of protecting users from abuse, updates to Instagram’s community guidelines cracks down on bullying and nudity.
CEOs of companies including Eli Lilly, Dow AgroSciences and Anthem penned a letter to Gov. Mike Pence asking him to ensure the law ‘will not sanction or encourage discrimination.’ (Update)
See more success with your outreach efforts by taking these offensive strategies out of your tool belt.
Tom Wheeler, chairman of the Federal Communications Commission, said the rules would ensure net neutrality, but the broadband providers argue there’s a better way.
According to this client, PR agencies must look beyond billable hours and use innovative tools to get to the heart of the matter.
The hard-and-fast rules of dealing with reporters don’t necessarily apply to mom bloggers.
A letter from an attorney for the company warns news outlets that Sony would ‘hold you responsible for any damage or loss’ from publishing data from a huge hack.
With a few states legalizing marijuana for recreational use, and others allowing more medical uses, it may be time for PR pros to prepare their pot plans.
Want to establish your exec as a thought leader in a major publication? The competition’s fierce. Here are some ways to pull ahead of the pack.
We are one step closer to sharing the best work in media relations and announcing this year’s winners!
A recent campaign targeting educators has supporters and critics responding to the San Francisco car-sharing startup.
There isn’t always a clear distinction between what’s ethical and what isn’t, but if it feels wrong, it probably is.
Whether entrepreneurs create their own communications or hire a PR firm, it’s important to avoid these common missteps.
Freezing out a reporter should be your last resort. Try one of these less extreme responses instead.