SeaWorld ends orca breeding, partners with Humane Society
The theme park has been facing growing criticism over the captivity and treatment of its marine animals, especially its killer whales. Today, it announced historic changes.
The theme park has been facing growing criticism over the captivity and treatment of its marine animals, especially its killer whales. Today, it announced historic changes.
Tim Cook vowed to protect iPhone owners and uphold the tech group’s integrity by declining to help the bureau hack a phone used in a recent terrorist attack. Social media users are divided.
The lead female character of ‘The Force Awakens’ was absent from many of the brand’s products for the film’s debut. People slammed for being sexist.
Experienced PR pros may just recognized these characters in their co-workers, or even themselves.
President James R. Ramsey and his staff dressed in sombreros, sarapes and thick, black moustaches. He apologized for any pain it caused students and the community.
More and more clients are asking PR pros to pitch and secure placements through online media sources. Here’s why you should consider the change.
Though the theme park might challenge recent regulations, environmentalist and animal welfare groups celebrated the decision as a victory.
The company’s CEO said the layoffs would help Caterpillar ‘deliver solid results when demand improves.’
It’s long been considered an ironclad PR rule to avoid repeating a falsehood, but occasionally, failing to repeat what was incorrect can lead to confusion.
We are one step closer to identifying the best work in media relations and announcing this year’s winners.
In this op-ed, a PR exec explains how automatic responses can push away potential customers.
PR Daily readers took some deep dives this week into how the role of public relations is changing, as well as a primer on how to handle negative social media comments.
The company’s chairman and CEO made the right call with his column titled ‘Coca-Cola: We’ll Do Better.’
The NFL team launched its ‘Red movement’ Thursday, promising ‘educational experiences’ for female fans. Critics find it insulting.
Everybody’s talking about storytelling and corporate narrative. Here is a how-to on conveying your compelling narrative, with case studies from Intel, Fiat Chrysler and other leaders.