30 jobs in the PR and marketing world
Find out which organizations creatives were gushing over in 2017. Plus, check out our latest roundup of job openings.
Find out which organizations creatives were gushing over in 2017. Plus, check out our latest roundup of job openings.
You want to deliver the world, but many aspects of landing coverage lie beyond your control. Here are ways to reply to common queries and requests.
Fact-laden messages won’t win you favor with consumers. Appeal to their hearts instead.
The Netflix hit’s second season becomes available Oct. 27, and fan excitement has been boosted by robust campaign messages and partnerships. Here’s what communicators can take away.
This writer is happy to share your content in exchange for expert commentary and a good quote. Follow these tips to make sure your offer rises to the top of reporters’ inboxes.
Have them tell you stories that start with, ‘You wouldn’t believe what happened to me today.’
Try these unconventional approaches the next time you deliver a speech and want to pique your listeners’ interest from the get-go.
When the thought of writing more copy makes you want to curl up in a fetal position and take a nap, don’t give in. These ideas can help you push through to the finish line.
Your principal says, ‘Quick, add some jokes to this speech.’ What do you do? How do you best use humor? Learn from a master.
Help a Reporter Out can be a great media relations tool, but PR pros must hone their pitching skills to stand out in the sea of requests. Follow these tips to make yours sizzle.
Metropolitan State University of Denver revamps its approach to create newspaper-style stories featuring its successes. Readers are noticing.
The photo-sharing app is switching to an algorithm-based timeline, which means brands’ content might no longer show up in users’ feeds. Here’s how to get ahead of the change.
Your blog post or video might be captivating and inspiring, but unless you spread the word, it won’t reach your target audience and beyond. Try these approaches.
One reason for producing and sustaining a business blog is to drive traffic to your organization’s website. Here are three ways to make sure those backlinks get the reach you desire.
Use Valentine’s Day as an opportunity to make your audience swoon. Take inspiration from Pillsbury, Overstock.com and more.