Search Results (public speaking)

Ragan Insider   |  Becky Gaylord

How to become a freelance writer

It’s not going to be easy, but it can be rewarding, says the author, a journalist who supported herself for years while freelancing. Here are the tips the author wish she knew when her freelance career began.

Ragan Insider   |  {/%BYLINE%} {%AUTHOR%}Alan Pearcy{/%AUTHOR%} {%TITLE%}Children’s book takes young readers behind bars{/%TITLE%} {%ALTERNATIVEURL%}{/%ALTERNATIVEURL%} {%IMAGE%}/Uploads/Public/the-night-dad-went-to-jail_crop.jpg{/%IMAGE%} {%ROLE%}87d65c27-6e78-4e5c-b423-78d47d4f2768{/%ROLE%} {%KICKER%}Crisis Communications{/%KICKER%} {%CATEGORIESID%}5b5f5480-7a63-458a-90a4-0b98007ec3f7, 1fd4d0a9-bbe2-4b5c-af5c-11dce5b9983e, 9b04de1d-f7bc-4de7-842e-c9c833ff24e9, 055d8a23-ee23-4f9c-a2f4-df030843f312, e8e0f32d-5d24-41be-86cc-a8fd29cc4619{/%CATEGORIESID%} {%CAPTION%}Author Melissa Higgins documents daddy’s night in the slammer. I smell a Newberry Award. Plus, Thanksgiving 2012 sets new Instagram record, Durex trades condoms for tweets, Don Cheadle returns as Captain Planet,, more.{/%CAPTION%} {%BODYCOPY%}Every weekday, PR Daily associate editor Alan Pearcy highlights the day’s most compelling stories, amusing marginalia on the Web in this, #TheDailySpin. I can’t speak for anyone else, but in my childhood home, pa’s brushes with the law wasn’t ideal conversation for the dinner table, nor at bedtime. Thankfully for kids today, Melissa Higgins is pushing that conversation forward. The children’s author has penned “The Night Dad Went to Jail: What to Expect When Someone You Love Goes to Jail,” a picture book described by one reviewer as a “gentle but honest book covering a topic important to far too many young readers.” (via Happy Place) For other, let’s say, interesting works of children’s fiction, here’s a list of seven other “WTF” kids’ books to consider for story time. I’ll wait for the movie versions of those titles. In the meantime, I’ll start reading watching The Daily Beast’s collection of the top film adaptations of literary classics. For brands, however, Forbes insists that the story is about to change. Avi Dan writes, “Good advertising has always told stories about brands, but now the business model itself is becoming the brand story.” Meanwhile, more, more brands are choosing to tell their story through pictures, using photo-sharing platforms like Instagram. Such was the case with holiday revelers last week. While it might be difficult to recount exactly what occurred at the first Thanksgiving, the record-breaking 10 million photos shared on Thanksgiving 2012—at a rate of 226 pictures per second—should make narrating this year’s Turkey Day much simpler. RELATED: A complete guide for brands on Instagram Sales figures have provided the story for retailers so far this holiday season,, it appears Cyber Monday had a happy ending. According to early reports from IBM Benchmark, online sales spiked 26 percent by mid-afternoon compared to the same period last year. RELATED: Cyber Monday mobile sale have jumped 260 percent Combatting the consumerism of Cyber Monday, charities have introduced #GivingTuesday. What better way to give than with any one of these 12 holiday gifts that give back. RELATED: The cost of “The 12 Days of Christmas’ jumps 6.1 percent Durex is also giving back. Through Dec. 1 the brand is donating one condom to charities dedicated to preventing the spread of HIV for any tweet of the #1share1condom hashtag, as well as any share of the World AIDS Day image or video found on the company’s Facebook page. Speaking of Facebook, if you’ve felt an overwhelming amount of anxiety recently, you might want to cut back on the number of friends you keep on the social network. A study by the University of Edinburgh found that users with the longest list of digital acquaintances were the most stressed. Also, you can quit posting that Facebook privacy message to your profile to ensure that the site doesn’t use anything you’ve written without your permission. Reports Time, the “Copyright Meme” was all a hoax “viral mistake.” With the clip already spreading online, it could prove to be a viral mistake of another kind for FOX News anchor Jon Scott, who abruptly ended his interview with Pulitzer Prize-winning journalist, author Thomas Ricks after Ricks referred to the network as “operating as the wing of the Republican Party” while discussing the station’s “hyped” coverage of Benghazi. RELATED: TV exec ends interview abruptly, worsening PR crisis for BBC The hyped popularity of augmented reality (AR) has given way to some remarkable campaigns in the last year, of which Business Insider names the 12 best. RELATED: Report names the best commercial of 2012 While we’re exploring other realities, how about one in which Don Cheadle plays an overzealous Captain Planet? The Oscar-nominated actor reprises his role as the blue-skinned superhero gone mad in this sequel to Funny or Die’s liberal adaptation of the childhood favorite. Watch below,, be sure to see the first installment here. Is there something you think we should include in our next edition of #TheDailySpin? Tweet me @iquotesometimes with your suggestions. Thanks in advance. {/%BODYCOPY%} {%ID%}13242{/%ID%} {%DATAID%}8eb662e8-f04c-4878-95d7-0796e10ce942{/%DATAID%} {%CanonicalUrl%}{/%CanonicalUrl%} {%PUBLISHDATE%}11/28/2012 2:46:50 PM{/%PUBLISHDATE%} {%LINK%}https://dev.prdaily.com/Main/Articles/13242.aspx{/%LINK%} {%BYLINE%}Brian Adams

Children’s book takes young readers behind bars

Author Melissa Higgins documents daddy’s night in the slammer. I smell a Newberry Award. Plus, Thanksgiving 2012 sets new Instagram record, Durex trades condoms for tweets, Don Cheadle returns as Captain Planet, and more.

Ragan Insider   |  Alan Pearcy

Journalists explain how Twitter affects the news

It might be time to rethink that media relations strategy. Plus, viewers sear Matt Lauer’s turkey, Black Friday sales down, Oprah’s ‘Favorite Things’ no longer an audience favorite, reporter handles drunken ‘videobomb’ like a champ, and more.

Ragan Insider   |  {/%BYLINE%} {%AUTHOR%}Alan Pearcy{/%AUTHOR%} {%TITLE%}Magazine’s ill-placed ad offers valuable lesson to editorial teams{/%TITLE%} {%ALTERNATIVEURL%}{/%ALTERNATIVEURL%} {%IMAGE%}/Uploads/Public/crappy-ad-placement-crop.jpg{/%IMAGE%} {%ROLE%}87d65c27-6e78-4e5c-b423-78d47d4f2768{/%ROLE%} {%KICKER%}Crisis Communications{/%KICKER%} {%CATEGORIESID%}5b5f5480-7a63-458a-90a4-0b98007ec3f7, 1fd4d0a9-bbe2-4b5c-af5c-11dce5b9983e, 9b04de1d-f7bc-4de7-842e-c9c833ff24e9, 055d8a23-ee23-4f9c-a2f4-df030843f312, e8e0f32d-5d24-41be-86cc-a8fd29cc4619{/%CATEGORIESID%} {%CAPTION%}I’ve seen crappy layout jobs, but never one this literal. Plus, Guy Fieri responds to Times food critic; the Internet becomes the new yellow pages; how to perfect the 15-second pitch; Facebook launches job app;, more.{/%CAPTION%} {%BODYCOPY%}Every weekday, PR Daily associate editor Alan Pearcy highlights the day’s most compelling stories, amusing marginalia on the Web in this, #TheDailySpin. When Cosmopolitan advised readers on a “post-workout power move” in its October issue, I doubt a bowel movement was what it had in mind. Unfortunately for the magazine’s layout department, the juxtaposition of a Vicks DayQuil ad, the imagery in one of the publication’s health tips stories suggests otherwise. And I thought the logo placement on diver Tom Daley’s speedo was awkward. (via Guyism) RELATED: Epic poster placement rewrites the history books A seemly level of awkwardness combined with self-consciousness is how Christy Wampole describes a plague on society, otherwise known as the hipster, in a piece for The New York Times titled “How to Live Without Irony.” In describing the column, Gothamist writer Christopher Robbins says the “important piece of service journalism” calls into question what legacy all of this “rampant sarcasm, unapologetic cultivation of silliness” leaves behind for future generations. RELATED: Irony: Explained It’s a different Times piece that’s still at the talk of the service industry. Food critic Pete Wells blasted Guy Fieri’s new Times Square eatery in a scathing review that’s gone viral, drawing more than 45,000 shares thus far. In response, the celebrity chef had this to say. Of course, the Internet will be the Internet, with various satire responses “from Fieri” provided by the likes of The Daily Beast, CollegeHumor. Perhaps I spoke too soon. According to Creative Agency Secrets, the Internet is slowing transforming into this generation’s yellow pages, in which people turn more to the Web when searching for something specific rather than browsing to past the time. This transformation also means brands must shift their content marketing strategies to retain their consumers. (via OPEN Forum) Apparently some brands are more inclined to transform their marketing strategy with a change of name. A video from Yahoo features some of the more notable name swaps: Speaking of changing names, here are a few new suggestions for what to call these 12 common items that cross our paths regularly. When a business opportunity crosses your path, you had better have an elevator pitch ready. Here’s a guide on how to perfect that 15-second pitch. In the lightning-fast digital age, selling yourself to potential employers is equally as important as selling a client on an idea or product. Thankfully, Facebook is now helping with the latter. In partnership with the U.S. Department of Labor, the National Association of Colleges, Employers, DirectEmployers Association,, the National Association of State Workforce Agencies, the social network has launched the new Social Jobs App, currently connecting users to more than 1.7 million job openings. RELATED: How to get your first job in PR Meanwhile, The Huffington Post is boasting the nine best apps to help consumers with their holiday shopping lists. Nintendo certainly hopes those lists include its Wii U console, even if the company’s marketers are fearful consumers won’t understand how to use the device—which could hinder sales of the gaming system. As a result, Nintendo has opted for hands-on kiosks already set up in more than 5,000 retailers, including Best Buy, Gamestop, Target,, Walmart, as well as 26 malls across the country. RELATED: Are Wal-Mart, Target ruing Thanksgiving Is there something you think we should include in our next edition of #TheDailySpin? Tweet me @iquotesometimes with your suggestions. Thanks in advance. (Image via){/%BODYCOPY%} {%ID%}13191{/%ID%} {%DATAID%}dab7f9ea-1155-4e33-904a-be4999e088d1{/%DATAID%} {%CanonicalUrl%}{/%CanonicalUrl%} {%PUBLISHDATE%}11/20/2012 2:48:03 PM{/%PUBLISHDATE%} {%LINK%}https://dev.prdaily.com/Main/Articles/13191.aspx{/%LINK%} {%BYLINE%}Elizabeth Bromstein

Magazine’s ill-placed ad offers valuable lesson to editorial teams

I’ve seen crappy layout jobs, but never one this literal. Plus, Guy Fieri responds to Times food critic; the Internet becomes the new yellow pages; how to perfect the 15-second pitch; Facebook launches job app; and more.

Ragan Insider   |  Alan Pearcy

20 interesting facts Reddit taught us in 2012

From Kraft Singles-esque peanut butter slices to a popular water gun helping fund energy research, we’ve learned a lot from the content sharing site. Plus, employees call in sick for video game release, best interview in TV history, millennial news, and more.

Ragan Insider   |  Alan Pearcy

Technical foul: Knicks pull posters deemed sexist

MSG Network receives lower marks for a new campaign than the ‘sixes and sevens’ it suggests you ditch to watch its team play. Plus, banning celebrity fragrances, Spirit Airlines’ Election Day email crash lands, Subway’s math fail, Shatoetry, and more.