A new study from Baylor University found that public relations professionals are not ‘yes men’ and ‘yes women.’ Many have been fired for not caving to unethical requests.
Firing round after round of pros and cons, neither troop seems likely to concede. Plus, avoiding ‘cop talk’ among reporters, life as a Google Maps editor, the ‘wankiest’ copy on agency websites, questions to ask before hiring a PR firm, and more.
Want a big company to buy your firm at a handsome price? A high profile, which is earned with good PR, is a necessary ingredient, according to the author.
Two-thirds of chief executives at the world’s largest companies are using social media in some form, according to a new Weber Shandwick study.
Meanwhile, temps in the 50s and 60s probably seem balmy to much of the east coast right now. Plus, Starbucks convinces us Mondays can be great, fast food overhauls, test your Facebook skills, signs you’re a writer, and more.
Your peers might have their sights set on the C-suite, but yours are strictly set on a C average. Plus, a PR pro need-to know, words marketers should never use, how brand favoritism play into a crisis, benefits of being bilingual, and more.
Are you guilty of making any of these prevalent spelling, word usage or punctuation flubs?
Lt. J. Paul Vance is described as ‘composed yet compassionate’ in handling media inquiries after the unthinkable tragedy in Newtown, Conn.
Meanwhile, another mashup looks back on the year in film. Plus, ‘A Christmas Story’ added to the National Film Registry, the bacon Yule log, tech brands as holiday icons, food trends of 1912, Cadbury marketers are already honed in on Easter, and more.
Ryanair is looking for a new head of communications, and the job ad is … unique. Plus, Pinners prep for Friday’s apocalypse, Ninjabread men, the fastest shipping retailers, an A-to-Z guide to 2012’s worst words, the year in YouTube, and more.
Meeting potential employers face-to-face at a career fair is a great way to land a job—if you don’t blow it by acting like a buffoon.
More curation tools, specialized jobs, and cross-departmental teamwork is in the forecast for next year, this pro says.
A public relations executive spent the last year helping her daughter apply to and visit colleges. The experience offers a handful of broader PR lessons.
There are times when speaking on background is useful; however, a popular website cleverly dodged such constraints, underscoring why PR folks need to exercise caution.
He makes a list and checks it twice—just as public relations pros should. Stuff your stockings with these pieces of advice from Kris Kringle’s yuletide protocol.
