Elon Musk draws criticism for fire-spewing merchandise
The serial entrepreneur has released a flamethrower—which he is calling ‘not-a-flamethrower’ for legal reasons—in his latest move to draw a crowd. Will this new effort backfire?
The serial entrepreneur has released a flamethrower—which he is calling ‘not-a-flamethrower’ for legal reasons—in his latest move to draw a crowd. Will this new effort backfire?
Amid a torrent of information in the industry today, verbal prowess is essential for success. Follow these guidelines to step up your game and stand out in an increasingly crowded field.
Howard Schultz has detailed how the company will change its bathroom policy after two black men, having asked to use the restroom in a Philadelphia store, were arrested for trespassing.
As reporter staffs shrink, an opportunity for PR pros and their clients has emerged. How can you take advantage and get the coverage your business requires?
Industry practitioners make a living working media miracles for their clients, but there’s a process for achieving success. What do you wish clients would realize about your strategy?
The company called the move a ‘business decision,’ but The National Center on Sexual Exploitation is claiming victory. What does it all mean for these two storied brands?
Many online articles are bloated with needless words and qualifiers. Here’s what to strip out as you review and refine your first and subsequent drafts.
Facing pressure from Major League Baseball, the team said it would retire the racially divisive mascot in 2019. The announcement received mixed response on Twitter and other social media.
An underused tactic for media coverage is to submit an original article or blog post for publication, either for oneself or a client. Here are some tips for getting into digital circulation.
A North Carolina proprietor posted images of female members’ butts with emoticons and glib remarks on Instagram. After members and the public complained, things got even nastier.
As top companies herald bonuses and other monetary boosts for workers in light of the huge breaks just handed them, the online pushback offers perspective—with a dose of snark.
Have an opinion you want a newspaper or trade magazine to run? Here are surefire ways to ensure your writing never sees the light of day.
The platform’s chief said ‘separating the social from the media’ was an ‘important step forward towards strengthening [its] relationships’ with both users and marketers.
The U.S. senator faces sharp criticism for his behavior during a 2006 USO tour in which a fellow performer says he assaulted her. His second apology invited an ethics panel investigation.
Marketers are reevaluating their efforts amid backlash over reports some organizations selling ‘pink ribbon’ merchandise have skimped on relaying the proceeds to research and treatment.