Executive CommunicationSean Devlin
What you can learn from Wayfair’s layoff communications
Wayfair cut jobs shortly after the CEO told employees to work harder. Here’s what stuck out.
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THE SCOOPAllison Carter
The Scoop: New waves of layoffs smash tech, media and beyond
Plus: The FTC investigates AI investments; Boeing Max 9s set to return to the sky.
A Day in the LifeIsis Simpson-Mersha
6 questions with: Curaleaf’s Tracy Brady
Tracy Brady shares the relatable and unique challenges that keep her up at night.
Daily ScoopSean Devlin
The Scoop: Sports Illustrated’s future lies in flux after layoffs
Plus: Gosling speaks out after Gerwig and Robbie’s Oscar snubs for “Barbie”, USPS reveals electric mail trucks.
Speaker PreviewAlyssa Smith
Breaking misconceptions: Immersive marketing within the $249 billion gaming industry
Claire Nance of Activision Blizzard shared thinking player-first is crucial to making marketing experiences authentic.
Social MediaSherri Kolade
New social media features and updates to know this week
Updates to X, Meta, TikTok and more.
THE SCOOPAllison Carter
The Scoop: Beef sellers are making whopper claims to climate-anxious consumers
Plus: DE&I is rebranding; no, Winston Churchill didn’t say that.
PRSherri Kolade
How Chevrolet amplified electric vehicle messaging among Black college students
The “Discover the Unexpected” campaign used internships at historic Black newspapers as a draw.
THE SCOOPAllison Carter
The Scoop: Purina barks back after social media group blames its pet food for sick pets
Plus: Another Panera Charged Lemonade lawsuit; AI is being blamed for lawsuits.
Media RelationsAllison Carter
By the numbers: This is how many pitches actually get responses
The odds are not in your favor.
THE SCOOPSean Devlin
The Scoop: Tesla faces its latest challenge: cold weather
Plus, Costco’s crackdown on membership cards; an employee’s dismissal shared on TikTok.
Crisis CommunicationsAllison Carter
How Boeing has communicated about 737 Max 9 disaster
Handling the aftermath of a life-or-death crisis is harrowing. Here’s what you can learn from Boeing.
Social MediaSherri Kolade
New social media features and updates to know this week
Updates to X, Facebook, TikTok and more.
Writing & EditingDustin Siggins
The role of client voice in op-eds
It can make or break an op-ed and where it’s placed.
Diversity and inclusionSean Devlin
Offering education, outreach and service this MLK Day
Action is as important as using the right words.
