Ragan Insider Robert Wynne
PR pros need more than political correctness to survive
Major shake-ups in newsrooms, along with promises of more diversity and sensitivity, signal major changes for the PR industry.
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Ragan Insider Ted Kitterman
Adidas rejects employee claims on diversity, employee welfare tops ranks of reopening concerns, Publix stays the course on BLM attire, and more
Also: Cream of Wheat and Lloyd’s of London address racist past, Orlando International Airport sets the record straight on Twitter, when PR pros plan to return to the office, and more.
Ragan Insider Rob Reinalda
How the PR industry has changed in the past 25 years
Ragan Hall of Fame honoree Philip A. Nardone looks back on his career, key personal decisions, the struggle of operating in a pandemic, and his favorite myth to bust.
Ragan Insider Dorothy Crenshaw
7 timeless tactics to mitigate PR crisis damage
Strategize around your dealbreakers, plan for the worst, and learn how to apologize.
Ragan Insider Michael DesRochers
When communicating in a crisis, ask: Who says what, when and how?
Outreach to your employees is your first priority, as they deserve to know what’s happening, and they can serve as trusted brand advocates. Those key questions will keep things on track.
Ragan Insider Ted Kitterman
What comms solutions providers can offer during this crisis
Comms tech, agencies and vendors share how their unique services and products can deliver success during this historic pandemic.
Ragan Insider Beki Winchel
Starbucks allows pro-BLM attire, OKCupid’s profile buttons to support race relations and LGBTQ inclusion, and Band-Aid brand offers new skin tones
Also: 24 Hour Fitness files for bankruptcy, Github to replace terms referencing slavery, how support for Black Lives Matter has grown exponentially, and more.
Ragan Insider Mike Hicks
How to keep remote workers engaged, motivated and inspired
Be human, facilitate frequent check-ins, and find meaningful ways to celebrate wins.
Ragan Insider Russell Working
Social media is the top channel in external communications, Ragan survey reveals
Seventy-eight percent of survey respondents tout social media as the most important external channel, while press releases win the loyalty of 54%. Here’s a look at how you should be using social media in these uncertain times.
Ragan Insider Ted Kitterman
How comms solutions and services believe PR has changed from COVID-19
Many solutions providers are trying to use their expertise and tools to help organizations deliver better messaging during the global pandemic.
Ragan Insider Ayanna Robinson
3 purposeful steps corporate America can take to address racism
Action—not words alone—is the only way the business community can move forward. Not sure what to do or where to start? Here’s some guidance.
Ragan Insider Ted Kitterman
How communicators can help in discussing racial injustice
These conversations can be tricky, emotionally charged and perilous for organizations, but ignoring them can have dire consequences. One agency is trying to make a difference.
Ragan Insider Ted Kitterman
NYT shakes up Opinion staff, journalists ready to travel, and black business leaders demand better crisis response
Also: Elevator safety after COVID-19, Jeff Bezos’ Instagram strategy around BLM, Sonic’s apology for racial profiling, how orgs are talking about mental health, and more.
Ragan Insider Ted Kitterman
Navigating authenticity and openness in the face of racial injustice
For business leaders, communicators and brand managers, making space for disenfranchised voices without disappearing or making tone-deaf gaffes requires careful listening.
Ragan Insider Beki Winchel
Spotify adds silent tracks for #BlackoutTuesday, Facebook donates $10M amid employee criticism, and Starbucks embraces conversation
Also: OKCupid, Verizon and Peets Coffee focus on strategic plans to fulfill Black Lives Matter efforts, Microsoft highlights black employee voices, and more.
