Ragan Insider Shelly Kramer
How moms spend their time online
A new Nielsen graphic details the top social networks moms prefer, and how this important demographic spends their time.
Search Results (top line)
Ragan Insider Juli Peterson
6 ways top-performing brands grow their Facebook communities
Wildfire examined 10,000 Facebook campaigns and here’s what the ‘super brands’ are doing to grow an active community.
Ragan Insider Alan Pearcy
Coffee shop bans Instagram and ‘annoying hipster topics’
While other businesses flock to the photo app, a café in San Francisco wants nothing to do with its filter effects—and not ironically. Plus, Tom Hanks poses with ‘drunk’ fan on Reddit; 33 stats on the future of marketing; Oreo’s Neil Armstrong tribute; and more.
Ragan Insider Becky Gaylord
Who really needs to be intrigued by your headline?
If you answer this question incorrectly, you’re committing a mistake that undermines your content and turns away reporters and consumers.
Ragan Insider Alan Pearcy
‘Worst’ art restoration spawns new online meme
Meet, ‘Potato Jesus.’ Plus, Bob Barker takes on Walmart; National Go-Topless Day takes on gender inequality; a married news anchor’s asks on-air to ‘canoodle’ with station’s weather girl without understanding what ‘canoodle’ meant; and more.
Ragan Insider Kevin Allen
Newspaper editor to Facebook fans: Stop slamming us on our page
Think your executives don’t get social media? Meet the editor of The Hartford Sentinel in California. She had a few choice words for her paper’s would-be readers on Facebook.
Ragan Insider Alan Pearcy
Now and then: 20 top company logos
Seems that a simpler time doesn’t necessarily mean simpler branding. Plus, a battle in the cereal aisle, Lemony Snicket’s thoughts on Lauren Conrad and her DIY crafting abilities, kids’ sad/funny reaction to ‘Timothy Green,’ an ode to Bill Murray, and more.
Ragan Insider Matt Wilson
How Reebok streamlined 350+ social media accounts to a handful
Not long ago, the athletic shoe and apparel company had more than 200 Facebook pages, 100 YouTube channels and 30 Twitter accounts. Now, it’s down to something much more manageable.
Ragan Insider Laura Hale Brockway
50 words you need to stop misspelling
Even professional writers and editors get lazy and make spelling errors.
Ragan Insider Matt Wilson
American Airlines responds to every tweet with original, non-scripted answers
The airline combines customer service and promotions in one account that boasts 400,000 followers, making sure none of its content is ever canned.
Ragan Insider Jackson Wightman
Instagram tops 80 million users, with 4 billion photos shared
The site’s incredible growth and popularity points to the powerful trend that images are the lingua franca of the Internet. Is your brand using this service?
Ragan Insider Kevin Allen
Study ranks the 10 ‘most powerful’ PR firms online
Edelman ranks No. 1 in all categories. See which other firms made the list.
Ragan Insider Evan Peterson
Who you gonna call? Writers get a new hotline for pitching stories
But you’d better make that opening graf count. Plus, why working for Aaron Sorkin might not be all rainbows and lollipops, the Supreme Court’s grammar nerd, the Feds are failing at writing, and more.
Ragan Insider Alan Pearcy
McDonald’s top chef reveals ingredients of Big Mac ‘special sauce’
It’s what separates greatness from a sad double cheeseburger. Plus, the Web buzzes over glimpse of potential iPhone 5, ideal clients, Kraft asks you to stop wasting its noodles on macaroni art, man therapy, and more.
Ragan Insider Andrea Pecoraro
Stop! Read this before you send a sarcastic message
Research shows online messages are misinterpreted more than half the time. Here’s what to consider so your recipient understands your tone.
