Who PR pros are prioritizing for Valentine’s Day
We ask PR pros to say who the most important person they talk to each day—and its often a spouse or family member.
We ask PR pros to say who the most important person they talk to each day—and its often a spouse or family member.
Also: Topo Chico wants to send your ex a cactus for V-Day, adidas’ new sports bra campaign goes topless on Twitter and more.
Brands eager to enter the conversation on social media today must find a way to create compelling content—not ads.
Also: how Panera’s trying to ‘put a ring on it’ the day after Valentine’s Day, a new survey for social media pros and more.
Also: Kia partners with pet adoption nonprofit for Super Bowl campaign, Bank of England governor takes heat over remarks on wages, and more.
As companies like Peloton, Zoom and Netflix take heavy losses on the stock market and online, here’s how brand storytelling must center business basics—and avoid the perils of hype.
Also: Planters encourages people to find their “personutality,” a new survey for social media pros and more.
The financial institution launched a resource center for its customers with beneficial resources and information. This landed them the top spot in the Financial Services Campaign category of PR Daily’s 2020 Content Marketing Awards.
Also: White Castle sponsors USA Luge Team, Washington’s new NFL team name faces ridicule and more.
Also: Domino’s offers discount for customers who carry out orders, Bloomberg takes heat for Vaseline story and more.
Maxwell, its agency partner, created a campaign that would encourage audience engagement and participation. This won first place in the Content Marketing for the Purpose of Customer Engagement category of PR Daily’s 2020 Content Marketing Awards.
That’s right, it’s time to get your Charli D’Amelio on.
Dvon Williams shared books to read, lessons in leadership and advice for the future as this comms pro enters a leadership role with one of the most recognizable charitable groups in the US.
Also: Brands respond to Elon Musk’s Dogecoin tweet, a new survey for social media pros and more.
Also: Planters returns to Super Bowl, Merrill Lynch fires advisor who was filmed verbally attacking teens, and more.