Terrific new online tools for PR pros
Staying up to date on the latest offerings can be overwhelming, so here’s a brief guide to help you keep up with what’s worth investigating.
Staying up to date on the latest offerings can be overwhelming, so here’s a brief guide to help you keep up with what’s worth investigating.
The reply doesn’t display any effort on the airline’s part to make it look like anything but a form letter.
A brand’s online reputation affects all other marketing and PR efforts. Learn how to ensure that reputation remains untarnished.
A look at what topics get the most clicks and how long your content should be.
Ever wonder why the boardroom ignores you? You have no credibility without measurement.
New research from BusinessWire also found that breaking news, supporting facts, and story angles are all elements reporters look for in press releases.
Bloggers and reporters are flooded with pitches every day, but pitches with certain elements always rise to the top.
Do you prefer headlines that read more like sentences, or those that read more like book titles?
Are we really more productive than our mothers and fathers, or does better technology just give us more time to kvetch about how busy we are?
The airline scrambles as a second plane this year goes down. But this one reportedly was shot down amid the separatist conflict in the Eastern European country.
Other food brands, including Hershey and Kellogg’s, made the list. Tech brands also made a good showing, with Apple, IBM, and GE in the mix.
Rather than bounce from website to website trying to track down the latest in the social media world, check out this infographic. It shares important findings from the industries’ top social media studies.
Do you break eye contact too soon? It makes you seem untrustworthy. Do you lean back in your seat when talking with someone? You’d better stop; you come across as arrogant.
It’s a professional network, so professionalism is crucial. That doesn’t mean your profile should be dreary or trite. Here’s help in capturing your special brand of brilliance.
On Twitter and some other platforms, the # affords social media managers ample opportunities to promote a brand—done properly. If you commit certain missteps, you’ll do more harm than good.