Search Results (holiday pr)

Ragan Insider   |  Ragan Staff

Now that’s how you handle a PR problem: Zhu Zhu Pet maker nearly out of the woods

St. Louis-based Cepia, the maker of Zhu Zhu Pets, came out swinging after consumer Web site Good Guide claimed the toys had a high level of a dangerous metal. On Saturday, the toymaker issued a press release denying the claim and insisted the toys were safe. On Monday, the company issued another statement denying the report. It also published an internal report that showed the extent of the company’s safety testing on the toys. Also, the Consumer Product Safety Commission (CPSC) announced Monday th…

Ragan Insider   |  Ragan Staff

15 reasons PR professionals should give thanks

Sure, you’re thankful for family and friends, good health and good times. But what about your professional life? Crenshaw Communications created a list of 15 things PR professionals should be thankful for this year . “It doesn’t include the big, obvious stuff,” says the Crenshaw Communications blog. “The items below are ordinary things that we may have overlooked or taken for granted all year.” Here’s one: “Facebook friends who ‘like’ things jus…

Ragan Insider   |  Ragan Staff

Obama’s 100th day a ‘hallmark holiday’ spent on the clock

Behind closed doors, Obama aides are claiming the president’s 100th day in office is nothing more than a “Hallmark holiday,” something of little significance. If that’s the case, CNN asks, they why did Obama’s team suddenly embrace all this hoopla for what they claim to be an artificial holiday? In the same breath those aides talk up Obama’s achievements in his first 100 days (more than any other president, including FDR, they insist), while the communications team rol…

Ragan Insider   |  Ragan Staff

Are PR pros entitled to an opinion?

When Lauren Fernandez, a marketing coordinator by title, is quoted in the press she is her company’s “spokesperson,” which means she represents the organization and its 57,000 employees. With such responsibility, when is it OK for Fernandez to have her own opinion and not that of the organization? She offered some suggestions on when PR pros should keep their opinions to themselves (after too many drinks at the holiday party) and when they should express them (over drinks with friends).

Ragan Insider   |  Ragan Staff

As tourism falters, officials issue PR plea to Parisians: Smile, please

With visits to Paris dropping 17 percent since last year, the city’s Tourism Board is asking residents to please smile. Seriously. “To counter the slump and boost revenues, the tourist board has set up stands manned by teams of ‘smile ambassadors’ to welcome holiday makers at the city’s most popular spots,” Reuters reported. But without sneering Frenchmen and women the city will lack that certain—oh I don’t know what.

Ragan Insider   |  Ragan Staff

The perfect gift for the PR pro on your list

A week to spare before Christmas Eve, and you still haven’t found the perfect gift for that tall glass of eggnog waiting beneath the mistletoe. That certain someone doesn’t wear jewelry; kitchen appliances are an obvious no; and while you love him/her to absolute candy cane bits ‘n’ pieces, you wouldn’t dare buy clothes for fear of drawing attention to those extra holiday pounds. Good thing Santa Ragan has a one size fits all solution — the 

Ragan Insider   |  Deb McAlister-Holland

5 terrible headline habits

Grabbing readers’ attention is paramount in today’s barrage of information. Here are some common, terrible tactics, and how you can reach your audience more effectively.

Ragan Insider   |  Deb McAlister-Holland

5 terrible headline habits

Grabbing readers’ attention is paramount in today’s barrage of information. Here are some common, terrible tactics, and how you can reach your audience more effectively.