Ragan Insider PR Daily Staff
PR Daily’s top stories of 2018: Nos. 41-50
Take a deep breath. 2018 is quickly winding down and that means it’s time to start our annual countdown of our top stories of the year.
Search Results (top line)
Ragan Insider Ted Kitterman
Merriam-Webster proclaims ‘justice’ its top word of 2018
The nebulous term was heavily searched throughout the year—74 percent more than in 2017. Many remark that the word’s choice reflects national news headlines and public interest.
Ragan Insider Andy Crestodina
8 blog topic treasure troves
Replenish your well of creativity with help from Google, Buzzsumo, Quora and SEMrush.
Ragan Insider Ted Kitterman
Boeing defends safety practices after Indonesian airline calamity
A group of pilots alleges that crucial information was withheld from them until after the Lion Air crash, which killed 189 people. Boeing says safety ‘remains a core value.’
Ragan Insider Ted Kitterman
4 ways PR pros and marketers can combat fake online reviews
As the holiday shopping season approaches, unscrupulous marketers will be plugging their knockoff products with dishonest reviews on various sites. Here’s how you can stay competitive.
Ragan Insider Elizabeth Cogswell Baskin
4 ways to communicate with those essential front-line employees
Those who interact with your customers generally don’t work at desks, so standard channels just don’t cut it. Try these tips to ensure your messages land with these key ambassadors.
Ragan Insider Beki Winchel
Report: Instagram is teens’ top platform, but most still flock to Snapchat
A survey of 8,600 teenagers across 48 states reveals current trends in fashion, food, brand engagement and social media platforms. Consider the telling data.
Ragan Insider Katrina Jakobsze
3 simple ways to stop a Twitter catastrophe
Angry customers won’t hesitate to call out your organization on social media. Here are three essential tactics to stop a social media feeding frenzy.
Ragan Insider Brendan Gannon
Infographic: Tips for topping YouTube’s search list
Standing out on the video platform can lead to massive consumer engagement, but the site is saturated with visual content. Here’s how to climb the ranks on the channel.
Ragan Insider Susan Gunelius
10 essential social media guidelines
To find success on your digital platforms, obey the laws of listening, quality, patience, influence, value, acknowledgement, and reciprocity. Also, keep your cool in the face of negativity.
Ragan Insider Robby Brumberg
4 guidelines for nonprofit communications
For messaging success, make your donors feel heroic, keep it uplifting and show tangible proof of your results.
Ragan Insider Brendan Gannon
Infographic: Pro tips for creating a top-notch presentation
The thought of speaking in front of people strikes fear in the hearts of many. This guide offers tactics for tackling your next public address, regardless of experience level.
Ragan Insider Rachel Sheffield
6 ways to craft newsletters that boost your brand—and bottom line
Once you’ve built your website, feed it with the email marketing tactics that can help you generate leads, increase traffic and show off your content.
Ragan Insider Ted Kitterman
Online outcry erupts over CBS’ $100M payout to ousted CEO Moonves
The network, in responding to sexual misconduct allegations, has taken weeks to negotiate his severance. That delay, along with the big money, drew roars amid the #MeToo backlash.
Ragan Insider Beki Winchel
Report: CEOs taking a stand online can boost reputation and sales
Having an outspoken executive can be a blessing or a curse for communications teams, but a recent survey showed that most consumers and employees want company leaders to speak out.
