Should ‘press release’ be part of your pitch’s subject line?
A firm studied whether the words trigger reporters to open and read your email, or they’re simply wasted space.
A firm studied whether the words trigger reporters to open and read your email, or they’re simply wasted space.
All work and no play makes your Twitter feed a dull read. Here are some examples of how to show your followers your personal side.
In 2014, you should ‘tap’ into this easy means of opening communication, fostering collaboration, and cultivating new ideas.
A journalist offers PR pros helpful warnings about taboos that will relegate your pitch to the recycle bin and, quite possibly, your email address to the blocked senders list.
The online cheerleaders and trolls could spell a boom or just doom for your business, according to these survey results. Your response, though, can be the ultimate game-changer.
Teachers, doctors, and members of the military still command considerable respect, but reporters just barely edge out lawyers in a Pew Research poll.
Avoid regret. Find out these 12 things before you say yes to that job offer.
The tchotchkes with which employees decorate their offices are a form of internal communication in themselves, according to a new survey from The Creative Group.
With the media stretched thin, your pitches need to be tightly written and well researched to get noticed by reporters.
Although lack of a unified standard is the biggest measurement problem, most PR pros said that’s “impossible” achieve. And those Barcelona Principles? Most never heard of them.
Executives believe that multitasking improves productivity, yet except for the most mindless work, it doesn’t actually help, many studies show. So, can you strike a healthy balance?
Steal a few pages from Jessica Hagy, author of the book ‘How To Be Interesting,’ who spoke at this year’s South By Southwest Interactive Festival.
Women are a majority in the industry but lag in high salary categories, PR Daily’s first such survey reveals.
The station’s credibility took a hit, but it remains popular among many people.
The first-ever PR Daily Salary and Job Satisfaction survey found that PR people got pay bumps in 2012, but they’re mostly dissatisfied with their pay.