Pontificating, dwelling on setbacks and waiting until everyone is sloshed—including you—are all invitations for disaster to strike. Keep it light, brief and positive, and pass the crab puffs.
Reporters often complain about PR pros’ poor media relations habits. Here’s to how to give them what they really want this year.
Not sure how to handle your social media presences over the holidays? These pointers can help keep brand managers on track.
We’re closer to naming the winners of PR Daily’s 2015 Content Marketing Awards.
Some 155,000 products that might contain tainted celery have been added to the recall. Yet when it comes to crisis communications, things have been strangely quiet.
The initiative is aimed at encouraging people to give and share their stories. Here’s how you can harness the campaign’s popularity throughout the year.
Nearly 80 percent of consumers researched online for last year’s seasonal shopping. Here’s how you can take advantage of their attention (and gift lists).
This week, readers focused on content marketing advice, along with defining PR and tightening their copy.
With the evolution of communications, let’s shower today’s public relations stars with gratitude. Many have adapted, and they deserve our praise.
Create stories and visuals your audiences want to check out that’s timely for the season with these tools and tips.
The retail chain received heavy criticism over what many social media users called ‘insensitive’ and ‘offensive.’
Some Twitter users see the ‘Obsessive Christmas Disorder’ sweater as being in poor taste.
This week’s featured listing gives one candidate the opportunity to help Starbucks personalize experiences on social media and other online outlets.
Starbucks says the design invites customers to create their own stories on a blank canvas. A former pastor says it’s because Starbucks ‘hates Jesus.’
The poppy cup with an ombré design drew cheers from some fans, and jeers from those who said it’s debut is too early.
