Businesses destined to add e-books to their content marketing efforts
PR firms could be become publishers. Better get in front of this emerging trend.
PR firms could be become publishers. Better get in front of this emerging trend.
In the wake of a tragedy, Indiana University Health communicators were glad they had updated their protocol. But there were still lessons to be learned.
From how to make your résumé standout after you’ve submitted it online to the No. 1 thing every job-seeker needs to do now.
The author, a spokesperson at a medical center in Georgia, explains why she earned an APR from the Public Relations Society of America. Do you agree with her assertions?
Congratulations, you’re the voice of the corporate brand, and now you have to churn out content at a rapid clip. Don’t stress (too much), but instead refer to these possible topics.
The 44th president offers 16 lessons in framing a message.
Social media and responsiveness helped turn the tide of negative coverage, says the airline’s VP of corporate communications.
Seven lessons you can use to make social media work at your organization.