Search Results (the scoop)

Ragan Insider   |  Ragan Staff

How are hospitals explaining health-care reforms to employees?

“After a year’s worth of debate and speculation about public options, pre-existing conditions and ‘death panels,’ it’s now up to hospital managers and communicators to let their staffs and their communities know the facts of the health care reform law,” writes Ragan.com ‘s Matt Wilson. So far, the law has effected 25 changes. So, how are hospitals getting their message across? Wilson has the scoop .

Ragan Insider   |  Ragan Staff

5 ways Republican victories will affect marketers

Did you hear there was an election in the U.S. last night? Yeah, it seems the Republicans took control of the House of Representatives and picked up seats in the Senate. Too bad there isn’t more media coverage on the topic. Ahem. Seriously, how will this political change affect you? Advertising Age examined  five issues important to marketers.  Related Politico An incumbent Democrat in Idaho tweeted his concession last night.  Related Politico Oops! Google sent 700,000 voters —…

Ragan Insider   |  Ragan Staff

Top 10 Twitter tutorials on YouTube

Still have some questions about that Twitter feed you launched (or plan to launch)? Pam Dyer, a Seattle-based marketer, put together a list of Twitter tutorials on YouTube. “Whether you want to get your mom started on Twitter or want the scoop on some of Twitter’s best desktop apps and how to use Twitter for branding,” these videos have you covered, according to Dyer.

Ragan Insider   |  Ragan Staff

How are you celebrating Social Media Week?

Did you know it’s Social Media Week in NYC? Yep, it kicked off Monday. What does that mean, exactly? (Because, as social media consultant Shel Holtz tweeted : “Every week is social media week.”) Here’s the scoop, from Social Media Week founder Toby Daniels: “Social Media Week … aims to advance the uses of social media in the corporate, public, and nonprofit sectors, and engage communities on a local and global level.” Phew . Next week they’re going to tackle peace in…

Ragan Insider   |  Ragan Staff

When newspaper archives meet Twitter

National Public Radio is marrying its extensive story archive with Twitter to provide background on current stories, according to the Christian Science Monitor . “Through a little Web magic, the system monitors popular news topics, searches the archive for related stories, and sends links to users through an automated Twitter account—follow NPRBackstory to get in on the action,” Andrew Heining said in CSM .

Ragan Insider   |  Ragan Staff

Executives at New York Times accept substantial bonuses, while staffers face five percent salary cuts

The New York Times has joined the club of organizations that give bonuses to their fat-cat executives, while the company slides and rank-and-file employees face pay cuts and unemployment. Here’s the scoop: top executives at the Times received substantial bonus and fringe benefit payments over and above their salaries, according to a proxy statement to the Securities and Exchange Commission released March 11. The bonuses included stock options. A Times spokesperson noted that “options are a forward …

Ragan Insider   |  Ragan Staff

How Huggies—the diaper company—is tapping social media

Huggies has stepped into social media marketing by partnering with popular mommy social media site, Circle of Moms. Here’s the scoop. “The Huggies and Circle of Moms deal will give birth to a Huggies Zone,” explained Mashable ’s Jennifer Van Grove. “The customized content will include an expert advice column, a mom-to-mom forum with relevant tips, age specific diaper information, parenting polls, and ways for parents to share their baby photos.”