A phony press release announcing a Google acquisition sparked a tech-reporting blitz. PR people and journalists alike can learn from the incident.
At least that’s the scoop we got. Plus, McDonald’s commits translation fail; the Phoenix Suns are hiring a new gorilla; Judy Blume blogs her breast cancer diagnosis, Apple confirms Sept. 12 event; Sterling Cooper Draper Pryce gets ‘Rickrolled’; and more.
Authority figures demanded 18-year-old Emma Sullivan say she’s sorry for tweeting negatively about Kansas Gov. Sam Brownback. A social media firestorm ensued and now Brownback is the one saying he’s sorry.
Advertising Age got the scoop.
It’s easy to mess up a pitch or upset a journalist. Keep this dirty dozen in mind to reduce your chances of committing such blunders.
It’s time to debunk a few myths—like never say ‘no comment’ and all reporters are liberals.
This regular feature gives you the scoop on the latest and most useful social media platforms, helping you answer the question: What did I miss this week?
This regular feature gives you the scoop on the latest and most useful social media platforms. In this week’s edition, Google teaches you to be ‘Froogle,’ Twitter introduces user ratings, and a few more Web shockers.
The VP’s communications director sent Orlando Sentinel writer Scott Powers a note that said, ‘You have our sincere apologies.’
This regular feature gives you the scoop on the latest and most useful social media platforms. In this week’s edition, you’ll learn about a new service for creating animated videos, ‘picture-friending,’ and more.
This regular feature gives you the scoop on the latest and most useful social media platforms. In this week’s edition, you’ll learn about a YouTube for business, a new way to share news, news from the world of Foursquare apps, and more.
Have you heard about PRFilter.com or Klout for Chrome? Here’s your chance to get the scoop on these and more.
Find out what this brand-spanking new position is all about. It might be in your future.
The automaker is taking heat in the blogosphere for trying to bribe mommy bloggers. But, Toyota claims it wasn’t behind the scheme. Continue reading.
The automaker is taking heat in the blogosphere for trying to bribe mommy bloggers. But, Toyota claims it wasn’t behind the scheme. Continue reading.
