Is WPP chief exec’s defense of his pay bump a bad PR move?
Martin Sorrell, the CEO of WPP, one of the world’s largest advertising and PR holding companies, is defending himself against criticism over a pay hike.
Martin Sorrell, the CEO of WPP, one of the world’s largest advertising and PR holding companies, is defending himself against criticism over a pay hike.
Tide’s follow up to a satirical article in The Onion proved the brand can give as well as it takes. Watch its video response.
Apple and Google are the list. So is Goldman Sachs.
Even in our 140-character world, the ability to write a 600-word op-ed piece to inform and convince remains of vital importance. (This piece does so in 430 words.)
Boxer briefs, by the way. Plus, the beautification of the Web, doodle while you work, Obama doesn’t read Playboy, ‘Klout bombing,’ and more.
We’re delighted to announce the top entrants from all corners of the public relations industry in the first-ever PR Daily Awards presented by Ragan Communications and Dow Jones.
Where in the world is ‘Alanta’? Plus, a curvier Betty earns the ‘Mad Men’ character a sizeable Twitter account; Newsweek’s hipster Jesus, Pinterest saving print, and more.
Couric’s in ABC’s corner, while Palin is with the peacock. Plus, ‘Draping,’ PR firms caught in the ‘pink slime’ crossfire, ‘grease gangs,’ former Goldman Sachs exec lands a book deal, how to hire like Google, and more.
The Public Relations Society of America unpacks the recent assertion of Lord Tim Bell of Bell Pottinger.
As comedian Bill Maher pleads with the nation to stop the flood of mea culpas, people in the PR field explain the breakout of ‘I’m sorry’ reactions and why it’s not so bad.
William M. Murray, president and CEO of the Public Relations Society of America, says an investigation into PR spending may prove valuable for the industry.
Shares fell 3.4 percent after an executive’s public rebuke of the firm.
An investigation into the Obama Administration’s PR and advertising spend draws a sharp response from the Public Relations Society of America.
A Goldman Sachs executives resigned in The New York Times Op-Ed section. How the company did—and did not react—offers important reminders for PR professionals.
Feeling uninspired or perhaps unsure why you want to join the profession? A PR pro weighs in on what people in the industry do and why it matters.