5 traits that give PR agencies a leg up
Here are a few advantages that public relations firms have over in-house reps and marketers.
Here are a few advantages that public relations firms have over in-house reps and marketers.
Papers, pagers and in-person press conferences were the way of the world before everything turned digital.
A recent study showed public relations experts are woefully behind the times in terms of digital media efforts. Here’s how you can get up to speed.
Reporters are highly active on the microblogging platform, and savvy communicators can take advantage of the opportunities it brings. Here’s how to do it.
The dreaded #blizzardof2015 didn’t hit New York as hard as expected, but New England was slammed with snow. Here’s how officials communicated.
Movements have to start somewhere. Nonprofit PR pros can make sure they begin with a bang by following these tips.
The Austin firm had to change its name and suspend all its social media accounts when people connected its name to a famous poem about lynchings.
A gunman shot three students at the university’s Strozier Library just after midnight Thursday. Officials kept the community posted via online updates.
Twitter’s own chief financial officer admitted the statement was ‘a mouthful’ when he read it at a Wednesday conference. Perhaps most damning: It’s longer than a tweet.
One of this week’s positions offer career seekers the chance to join Katniss, Peeta, and Gale outside the arena.
Remember the Tylenol recall in 1982? What about Domino’s food tampering scandal in 2009? Here’s how these brands and others survived brutal reputation hits.
Take the direct approach, but don’t be a pest. Most of all, make sure you have news that someone would think was worth reporting.
The disaster response agency uses an array of traditional and new media channels to deliver news and other messages—and, when necessary, to correct erroneous or outdated information.
All work and no play makes your Twitter feed a dull read. Here are some examples of how to show your followers your personal side.
Whether you’re looking for a stocking stuffer for your favorite communicator or need some ideas for yourself, this list has you covered.