How can PR pros make a reporter’s job easier?
Long hours, lousy pay and dwindling resources make working for a newspaper a trying profession. Journalists, though, are vital to PR practitioners’ success. Here’s how you can help.
Long hours, lousy pay and dwindling resources make working for a newspaper a trying profession. Journalists, though, are vital to PR practitioners’ success. Here’s how you can help.
Monitoring of visuals, the emergence of data throttling and the demise of the bundling board are just some hallmarks of the past year.
Important brand news can happen at any time. Periscope enables you to share breaking news with your followers instantly.
Sure, working late and volunteering for additional projects will help you get ahead, but the toll they take on your personal life isn’t worth it.
Getting journalists to attend is just the first step. Consistent messaging and diligent updates will build a rapport and convey respect for their time.
Here are a few advantages that public relations firms have over in-house reps and marketers.
Papers, pagers and in-person press conferences were the way of the world before everything turned digital.
Reporters are highly active on the microblogging platform, and savvy communicators can take advantage of the opportunities it brings. Here’s how to do it.
Readers can access our stories, conference updates, pictures and more through mobile apps or on the Web.
Movements have to start somewhere. Nonprofit PR pros can make sure they begin with a bang by following these tips.
One of this week’s positions offer career seekers the chance to join Katniss, Peeta, and Gale outside the arena.
The disaster response agency uses an array of traditional and new media channels to deliver news and other messages—and, when necessary, to correct erroneous or outdated information.
All work and no play makes your Twitter feed a dull read. Here are some examples of how to show your followers your personal side.
Whether you’re looking for a stocking stuffer for your favorite communicator or need some ideas for yourself, this list has you covered.
One mea culpa in particular—from disgraced Illinois congressman Jesse Jackson, Jr.—offers insight into the framework of a worthwhile apology.