World reacts to Lululemon’s yoga pants shortage
The workout clothier pulled a batch of its signature yoga pants because they were too sheer. The Lululemon stock dropped on Tuesday morning as social media users chuckled.
That’s exactly what’s happening at Lululemon, where the trendy clothier is pulling a batch of its luon black yoga pants because they’re too sheer.
“We want you to Down Dog and Crow with confidence and we felt these pants didn’t measure up,” the company said in a blog post on Monday. “We keenly listen to your feedback and it is paramount to us that you know we’re listening. We are 100 percent committed to doing the right thing for our guests and living our standards. It is with these intentions in mind that we’ve pulled the affected product from our floors and website.”
The move affects 17 percent of the store’s ladies pants and will result in a shortage of black yoga pants, according to The Wall Street Journal.
Lululemon’s stock price dropped 5 percent before trading began on Tuesday, but has gained some of its lost ground since the opening bell. As a result of the shortage, the company cut its earnings forecast for the first quarter, reports the Associated Press. The downward revision suggests Lululemon could lose up to $20 million because of the sheerness issue.
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