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Good morning, PR pros:
A Google spreadsheet containing agency practitioners’ titles and salaries is spreading online, as first was reported by Adweek’s AgencySpy. The spreadsheet, which has nearly 3,000 entries at time of publication, also contains each practitioner’s gender, race, location, sexual orientation, and years of professional experience. A glance through the numbers shows sometimes glaring salary discrepancies with regard to race and gender.
… A white, male freelance creative director in New York with 28 years of experience reported a salary of $300,000. A Latino man with the same job description in New Jersey and 25 years of experience said he made $95,000.
What are your reactions to reported salaries on the spreadsheet? Share your thoughts under the #MorningScoop hashtag.
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