The ultimate ode to the Stanley Steamer jingle

Call 1-800-Steamer… Plus, Lay’s new Pepsi-Cola chicken chips, Change.org petitions hit Gatorade and an ABC affiliate, baseball stadiums dominate Facebook check-ins, bizarre movie title translations, a zombie apocalypse gift guide, and more.

Ragan Insider Premium Content
Ragan Insider Content

This time of year, most people are jingle belling rather than humming advertising jingles—but most people aren’t Mia Gentile, who can’t seem to shake the lyrics from the infamous Stanley Steamer earworm from her head. The tune, however, is another matter. Watch as the New York artist goes round for round with costume changes and musical genre transitions in what Adweek calls “an isolated and bewildering act of brand loyalty.”

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.