Are books the new business card?
A PR professional and author suggests writing books is more for the writer than the reader. Plus, scam book marketers, writing tips from The New York Times, Twitter profile changes for writers, and more.
A PR professional and author suggests writing books is more for the writer than the reader. Plus, scam book marketers, writing tips from The New York Times, Twitter profile changes for writers, and more.
The late-night host devises a satirical retort to the GOP candidate’s latest campaign setback. Plus, NYC ballots require a magnifying glass, an in-house agency pub crawl, anti-Islam ads hit the subways, and more.
The Romney campaign is on the ropes after a video of the candidate describing 47 percent of Americans—the people who will vote for Obama—as dependent on the government.
In part two of this Reddit primer for PR and social media professionals, the author explores common terminology on the site and how to act—and how to not to act.
Most speeches end with a thud, or maybe a whimper. Yours doesn’t have to; this list of five ways to close a speech (with examples) will help you.
From Sylvia Plath to Mark Twain, these writers will keep your Twitter stream packed with wit, humor, and insight.
An agency executive vows to stop reminding her younger colleagues how hard she worked ‘back in the day’ and how easier they have it.
It depends on at least four factors, says the author, who is the managing director at a PR agency and the mother of two teenage boys.
Both sides are battling to a draw as the city’s first teachers strike in 25 years goes into its second day.
Got a bad case of the Mondays? Just hit play. Plus, Candy Corn Oreos hit Target, Google Glass hits the runway at Fashion Week, lifeguards get fired for ‘Gangnam Style’ parody video, journalists back down from climate change, and more.
A different answer to the question, ‘Is the Industry losing the war over hydraulic fracturing?’
In his first week on the job, the electronics retailer’s chief executive is trying to silence critics by spending time as a salesman. What else is he communicating?
Presidential campaigns serve as ideal laboratories for public relations. What’s coming out of the lab this time around?
Based on the most recent data, the author shares how to get the most out of your Facebook posts.
A step-by-step guide to preparing for the worst in order to get the best results possible.