The social platform announced that hackers gained access to current user information and old data from 2007. The announcement came with an action plan to protect users’ data in the future—but no apology.
An eye for detail, excellent interpersonal skills and keeping up with current events all play an important role in successful communication. This guide lists all the industry essentials.
As users question their attachment to social media, marketers and PR pros don’t want to lose this valuable tool to speak to their audience. Try these tactics to maintain consumer trust.
Athleisure apparel giant lululemon has its internal video streaming down pat. Learn how your brand can use the same tactics to create a more engaged workforce.
When attempting to capture a cultural zeitgeist, communicators should take care to be quick, thoughtful—and above all, inoffensive. Consider these insights before jumping in.
A Pacific atoll promotes tourism with an environmental pledge. A gun control campaign launches nationwide school walkouts. An air disaster draws praise for the pilot.
In the #MeToo era, numerous organizations have sacked top officers for breaching codes of conduct, and communicators stress that the decision is unrelated to core business concerns.
The organizations’ recent announcements are both aimed at being more environmentally friendly, but the vegetarian focus was criticized.
A strong media relations strategy starts with gathering applicable information and knowing the person to whom you’re pitching. These resources can help.
Dip into some strawberries and cream, pour yourself a Pimm’s cup and enjoy tennis at its finest. Plus, check out our roundup of other current openings.
When trying to boost your brand at trade shows or other events, it is essential to lean on influencers to maximize your ROI. Here’s how.
See how companies such as Toms, Sephora, Ikea, Facebook and YouTube are using immersive technologies to win over fans and consumers.
Your connections and professional network are your lifeblood as a PR pro. Make sure your relationships are robust and lasting by following these guidelines.
The nation’s Founding Fathers knew how to effectively distribute their messages and gain support for their movement. Here’s how communicators can emulate their strategies.
Carve out some space in your budget for livestreams, interview pieces and helpful how-tos.
