AP style takeaways from Obama’s final SOTU
The president’s address to Congress grabbed widespread attention in political circles and beyond. PR pros should know the basics of writing about the 2016 campaign. Follow these tips.
The president’s address to Congress grabbed widespread attention in political circles and beyond. PR pros should know the basics of writing about the 2016 campaign. Follow these tips.
Marissa Mayer’s news that she’s expecting twins reminds us that shareholders aren’t the only PR stakeholders.
Its creepy manifestations aside, online monitoring can help you understand journalists and their beats, improving your chances of catching their eyes and gaining coverage.
Some comms pros say you don’t necessarily have to love the product or service you’re promoting, especially if you’re a consultant.
If clients and agencies don’t come to terms with what they want right away, there’s bound to be some miscommunication.
From The Economist to Reuters, these legacy companies are harnessing the most up-to-date online tools.
Tom Horton, the new chairman and CEO of American and its parent company, said the airline will bolster its ‘reputation as a global leader known for excellence and innovation.’
Reaching out to bloggers for coverage? Better avoid these gaffes.