A new survey finds that more than 90 percent of consumers would prefer the products they buy to be environmentally friendly or support a cause. Checking the list of who’s naughty or nice is another story.
YouTube is the word this week. From a tool that enables you to create your own content to a website that helps you master the art of foreign language subtitles, your videos will never be better.
Two years after banning service members from using social media, the U.S. Marine Corps has published a guide for leaders, members and families.
If done well, infographics can be quick and engaging tools to communicate large amounts of material in an easy and altogether eye-pleasing fashion. Here are 11 you might consider using.
Forget how much Klout you have. We’re more concerned with our online Kred. Plus, there’s Hearsay one new tool might help you find more trusted news. That, and more.
Need help communicating with the communities you’ve built online? Follow these guidelines.
This DVD of our full-day virtual summit will answer your crucial questions about Facebook and Twitter.
From a content-categorizing Web app you’ll go nuts over to one of the most underrated sharing and bookmarking tools around, catch the latest and greatest in social media platforms.
Among the platforms highlighted is one that checks your grammar. Sounds too good to be true, doesn’t it? Plus, emails in 500-characters or less, and more.
Bay Area Rapid Transit’s attempt to recruit ‘loyal riders’ for a press conference draws fire from local media. PR professionals say it’s an example of what not to do.
This writer’s imperfect mastery of terms like ‘present perfect continuous’ leads to some soul-searching. But he’s not alone.
These posts cover the basics and offer statistics and case studies about this emerging tool for professionals in marketers and public relations.
There are so many platform we’re featuring an extra five this week, from a new site that gauges the popularity of Facebook pics to badges that indicate whether blogs accept pitches.
If the self-inflicted abuse continues, the profession will simply cease to exist, argues this PR pro.
Sure, it’s not the military and the medical field, but public relations can be rough. Here’s why. Add your own reasons in the comments.
