Search Results (holiday pr)

Ragan Insider   |  {/%BYLINE%} {%AUTHOR%}Alan Pearcy{/%AUTHOR%} {%TITLE%}Starbucks introduces its most expensive coffee yet{/%TITLE%} {%ALTERNATIVEURL%}{/%ALTERNATIVEURL%} {%IMAGE%}/Uploads/Public/Costa-Rica-Finc-Palmilera-Starbucks.jpg{/%IMAGE%} {%ROLE%}87d65c27-6e78-4e5c-b423-78d47d4f2768{/%ROLE%} {%KICKER%}Crisis Communications{/%KICKER%} {%CATEGORIESID%}5b5f5480-7a63-458a-90a4-0b98007ec3f7, 1fd4d0a9-bbe2-4b5c-af5c-11dce5b9983e, 9b04de1d-f7bc-4de7-842e-c9c833ff24e9, 055d8a23-ee23-4f9c-a2f4-df030843f312, e8e0f32d-5d24-41be-86cc-a8fd29cc4619{/%CATEGORIESID%} {%CAPTION%}You could probably hire a real ‘Geisha’ for the amount of money this brew will set you back. Plus, fast food favorites with cult followings, National Lampoon presents Old Navy holiday ads, the least influential of 2012, Bing’s ‘most searched,’, more.{/%CAPTION%} {%BODYCOPY%}Every weekday, PR Daily associate editor Alan Pearcy highlights the day’s most compelling stories, amusing marginalia on the Web in this, #TheDailySpin. Given their fondness for caffeine, PR professionals are well poised to be coffee connoisseurs. A quick look at their starting, median salaries, however, suggests they’re better off opting for mere cream, sugar in their cups. Regardless of how any of us take our brew, the Starbucks’ “Geisha” blend is likely out of our price range. The Daily Mail reports that the café giant’s new Costa Rica Finca Palmilera has overtaken Jamaica Blue Mountain as its most expensive coffee ever offered. A tall (12 oz.) size cup costs $6,, a Grande (16 oz.) will set you back $7. I won’t even bother pricing a Venti or a Trenta. Scrooge McDuck probably swims in less money. RELATED: Victoria’s Secret accused of racism for ‘Sexy Little Geisha’ outfit A different beverage lands Starbucks a spot on Business Insider’s list of 13 fast food menu items that have fanatical cult followings. The company’s seasonal Pumpkin Spice Latte joins McDonald’s McRib, KFC’s Double Down,, Taco Bell’s Doritos Locos Taco. Although Coca-Cola isn’t on Business Insider’s list, it did land on Cannes Lions’ radar. The annual awards festival plans to name Coke the 2013 Creative Marketer of the Year. RELATED: Coca-Cola unveils brand journalism website Coca-Cola can breathe a sigh of relief—if it was, in fact, worried—knowing that authorities in the U.K. have pulled an ad for SodaStream, which was created by Alex Bogusky, citing that it “could be seen to tell people not to go to supermarkets, buy soft drinks, [and] instead help to save the environment by buying a SodaStream.” What do you think? Watch below, let us know in the comments.   Certainly no one will object to National Lampoon’s Old Navy’s newest holiday-themed ads. The TV spots reunite the cast of “Christmas Vacation,” with Chevy Chase, Beverly D'Angelo,, Juliette Lewis reprising their roles as the beloved Griswolds. RELATED: Fans of ‘90s TV, rejoice: 90210 cast reunites in Old Navy ads Of course, celebrity allure isn’t always a home run in advertising. Even the marketing pull of Brad Pitt wasn’t enough to salvage the star’s recently panned campaign for Chanel. But what does the Oscar-nominated actor think about his work for the fragrance brand? "I kind of liked it … I respect what they do," he shared. "They do some really quality things.” And the parodies? "I haven't [seen the parodies], but I say absolutely fair play, fair play." At least Pitt can rest easy that he wasn’t on GQ’s list of the 25 least influential people of 2012. Mitt Romney, Amanda Bynes, Lance Armstrong,, Ryan Lochte weren’t as lucky. Kim Kardashian was lucky enough to dodge GQ’s dubious list. Even without getting married, the reality starlet somehow managed to top Bing’s 2012 most searched lists, as did the iPhone 5, Facebook, “Gangum Style,”, Pandora. Whether it’s Bing or Google, Internet searches—particularly the “autosuggest” or “autocomplete” they prompt—reveal an interesting pattern into our “private curiosities.” The New York Times explains. Facebook has yet to explain its actions after the social network’s “breast police,” which recently blocked a photo from the site that it thought depicted a blonde woman in a bathtub exposing her chest. Turns out, they were just her elbows—and the entire incident was a setup by a Tumblr account called “Theories of the Deep Understanding of Things.” It’s a pair of images on Facebook that’s garnering criticism for cosmetic company Illamasque Australia. Featuring the same model photographed in two contrasting makeup looks—one in blackface, the other in white—the photos carry the tagline, “I'm Not Dreaming Of A White Christmas.” Understandably, the ads were pulled after the media deemed them racially offensive. On Wednesday, however, the brand posted this explanation, along with the images, to its website. All these so-called inappropriate images on Facebook have at least worked to the advantage of one brand. In the Raw sweeteners have launched a Facebook app—originally promoted through Craigslist personal ads—that allows foodies to censor, pixelate their most titillating photos. (via Creativity) Shredded documents containing sensitive information, confidential records—including social security numbers, details about a motorcade for GOP presidential nominee Mitt Romney—would prove difficult to censor after being somehow mixed in amid the confetti during Macy’s Thanksgiving Day Parade. Meanwhile, to avoid any difficulty for consumers, Conan O’Brien—by way of news anchors everywhere—made sure shoppers knew precisely where Cyber Monday could be enjoyed: Is there something you think we should include in our next edition of #TheDailySpin? Tweet me @iquotesometimes with your suggestions. Thanks in advance. (Image via){/%BODYCOPY%} {%ID%}13256{/%ID%} {%DATAID%}ad5fc104-e112-4456-8ae2-42bf29907145{/%DATAID%} {%CanonicalUrl%}{/%CanonicalUrl%} {%PUBLISHDATE%}11/29/2012 2:49:22 PM{/%PUBLISHDATE%} {%LINK%}https://dev.prdaily.com/Main/Articles/13256.aspx{/%LINK%} {%BYLINE%}Dorothy Crenshaw

Ragan Insider   |  {/%BYLINE%} {%AUTHOR%}Alan Pearcy{/%AUTHOR%} {%TITLE%}Children’s book takes young readers behind bars{/%TITLE%} {%ALTERNATIVEURL%}{/%ALTERNATIVEURL%} {%IMAGE%}/Uploads/Public/the-night-dad-went-to-jail_crop.jpg{/%IMAGE%} {%ROLE%}87d65c27-6e78-4e5c-b423-78d47d4f2768{/%ROLE%} {%KICKER%}Crisis Communications{/%KICKER%} {%CATEGORIESID%}5b5f5480-7a63-458a-90a4-0b98007ec3f7, 1fd4d0a9-bbe2-4b5c-af5c-11dce5b9983e, 9b04de1d-f7bc-4de7-842e-c9c833ff24e9, 055d8a23-ee23-4f9c-a2f4-df030843f312, e8e0f32d-5d24-41be-86cc-a8fd29cc4619{/%CATEGORIESID%} {%CAPTION%}Author Melissa Higgins documents daddy’s night in the slammer. I smell a Newberry Award. Plus, Thanksgiving 2012 sets new Instagram record, Durex trades condoms for tweets, Don Cheadle returns as Captain Planet,, more.{/%CAPTION%} {%BODYCOPY%}Every weekday, PR Daily associate editor Alan Pearcy highlights the day’s most compelling stories, amusing marginalia on the Web in this, #TheDailySpin. I can’t speak for anyone else, but in my childhood home, pa’s brushes with the law wasn’t ideal conversation for the dinner table, nor at bedtime. Thankfully for kids today, Melissa Higgins is pushing that conversation forward. The children’s author has penned “The Night Dad Went to Jail: What to Expect When Someone You Love Goes to Jail,” a picture book described by one reviewer as a “gentle but honest book covering a topic important to far too many young readers.” (via Happy Place) For other, let’s say, interesting works of children’s fiction, here’s a list of seven other “WTF” kids’ books to consider for story time. I’ll wait for the movie versions of those titles. In the meantime, I’ll start reading watching The Daily Beast’s collection of the top film adaptations of literary classics. For brands, however, Forbes insists that the story is about to change. Avi Dan writes, “Good advertising has always told stories about brands, but now the business model itself is becoming the brand story.” Meanwhile, more, more brands are choosing to tell their story through pictures, using photo-sharing platforms like Instagram. Such was the case with holiday revelers last week. While it might be difficult to recount exactly what occurred at the first Thanksgiving, the record-breaking 10 million photos shared on Thanksgiving 2012—at a rate of 226 pictures per second—should make narrating this year’s Turkey Day much simpler. RELATED: A complete guide for brands on Instagram Sales figures have provided the story for retailers so far this holiday season,, it appears Cyber Monday had a happy ending. According to early reports from IBM Benchmark, online sales spiked 26 percent by mid-afternoon compared to the same period last year. RELATED: Cyber Monday mobile sale have jumped 260 percent Combatting the consumerism of Cyber Monday, charities have introduced #GivingTuesday. What better way to give than with any one of these 12 holiday gifts that give back. RELATED: The cost of “The 12 Days of Christmas’ jumps 6.1 percent Durex is also giving back. Through Dec. 1 the brand is donating one condom to charities dedicated to preventing the spread of HIV for any tweet of the #1share1condom hashtag, as well as any share of the World AIDS Day image or video found on the company’s Facebook page. Speaking of Facebook, if you’ve felt an overwhelming amount of anxiety recently, you might want to cut back on the number of friends you keep on the social network. A study by the University of Edinburgh found that users with the longest list of digital acquaintances were the most stressed. Also, you can quit posting that Facebook privacy message to your profile to ensure that the site doesn’t use anything you’ve written without your permission. Reports Time, the “Copyright Meme” was all a hoax “viral mistake.” With the clip already spreading online, it could prove to be a viral mistake of another kind for FOX News anchor Jon Scott, who abruptly ended his interview with Pulitzer Prize-winning journalist, author Thomas Ricks after Ricks referred to the network as “operating as the wing of the Republican Party” while discussing the station’s “hyped” coverage of Benghazi. RELATED: TV exec ends interview abruptly, worsening PR crisis for BBC The hyped popularity of augmented reality (AR) has given way to some remarkable campaigns in the last year, of which Business Insider names the 12 best. RELATED: Report names the best commercial of 2012 While we’re exploring other realities, how about one in which Don Cheadle plays an overzealous Captain Planet? The Oscar-nominated actor reprises his role as the blue-skinned superhero gone mad in this sequel to Funny or Die’s liberal adaptation of the childhood favorite. Watch below,, be sure to see the first installment here. Is there something you think we should include in our next edition of #TheDailySpin? Tweet me @iquotesometimes with your suggestions. Thanks in advance. {/%BODYCOPY%} {%ID%}13242{/%ID%} {%DATAID%}8eb662e8-f04c-4878-95d7-0796e10ce942{/%DATAID%} {%CanonicalUrl%}{/%CanonicalUrl%} {%PUBLISHDATE%}11/28/2012 2:46:50 PM{/%PUBLISHDATE%} {%LINK%}https://dev.prdaily.com/Main/Articles/13242.aspx{/%LINK%} {%BYLINE%}Brian Adams

Ragan Insider   |  Alan Pearcy

Ragan Insider   |  {/%BYLINE%} {%AUTHOR%}Alan Pearcy{/%AUTHOR%} {%TITLE%}Pabst Blue Ribbon could save the Twinkie{/%TITLE%} {%ALTERNATIVEURL%}{/%ALTERNATIVEURL%} {%IMAGE%}/Uploads/Public/twinkie-the-kid-pbr.jpg{/%IMAGE%} {%ROLE%}87d65c27-6e78-4e5c-b423-78d47d4f2768{/%ROLE%} {%KICKER%}Writing, Editing{/%KICKER%} {%CATEGORIESID%}e8e0f32d-5d24-41be-86cc-a8fd29cc4619, 055d8a23-ee23-4f9c-a2f4-df030843f312, 9b04de1d-f7bc-4de7-842e-c9c833ff24e9, 1fd4d0a9-bbe2-4b5c-af5c-11dce5b9983e, 5b5f5480-7a63-458a-90a4-0b98007ec3f7{/%CATEGORIESID%} {%CAPTION%}The owner of the hipster beer brand expresses interest in acquiring the troubled company. Plus, people love sex, but hate Facebook; ‘post-pie’ commerce on the rise, flavorful holidays, why you should never use a Durex as a water balloon;, more. {/%CAPTION%} {%BODYCOPY%}Every weekday, PR Daily associate editor Alan Pearcy highlights the day’s most compelling stories, amusing marginalia on the Web in this, #TheDailySpin. With our country perched on a “cliff” of fiscal adversity, Pabst Blue Ribbon stands as a beacon of hope for hipsters Americans, assuring us that not all hope should be lost. In the face of economic hardship, the brewer grew its consumer base , now it could salvage one of our nation’s most beloved brands. Gothamist reports that PBR owner C. Dean Metropoulos expressed interest in possibly making a bid for Hostess in the event that union mediation can’t save our treasured Twinkies. UPDATE: Mediation failed,, Hostess plans to continue its path toward closing up shop. No word on whether PBR will swoop in, save the day.  If that doesn’t make you happy, I don’t know what will. Actually, I do. According to a recent study from the University of Canterbury in New Zealand, sex ranked at the top of the list of activities that make people happy, followed by drinking, volunteering—naturally. As for our least desirable activities, Facebook was No. 2, just below recovering from being sick, but ahead of housework. For me, any pleasure found in shopping—which is No. 9 on the favorable activities list—quickly fades once the holidays roll around. However, technology is helping consumers beat the lines this year, even before Black Friday hits. An online survey from Harris Interactive, Digitas found that 28 percent of smartphone or tablet-owning adults plan to shop Thanksgiving Day using their mobile devices. The trend may have even incited a new catchphrase: “post-pie” commerce. RELATED: Looking at smartphones, tablets in bed hurts your sleep patterns It’d take one heck of a sales event—probably a few “post-pie” bottles of wine—before you’d convince me to fork over $1,400 for an ugly Christmas sweater, but that’s precisely what high-fashion label Meadham Kirkchoff is asking for its new wonder of holiday wear. Scratch that: $1,395. As for what to get your officemates, HBO might have the perfect gift for insulting your co-workers. Just don’t get so wrapped up in shopping that you neglect a few of Thanksgiving’s true pleasures. BuzzFeed suggests 15 of the best moments not to overlook this holiday, each via GIF no less. RELATED: What the word of the year means says about PR, marketing Beyond the Thanksgiving table, the holidays also mark a special time of year for brands looking to add a dash of flavor to their marketing mix. From Cinnamon, Sugar Pringles to a Turkey, Gravy Jones Soda, which of these new seasonal savors are you most excited about trying? Burger King, which also made the list for its Gingerbread Cookie Sundae, is bringing more than the gift of flavor this holiday season. The fast food chain is expanding the test of its BK Delivery service to New York City, as well as Washington, D.C., Houston,, Miami. Not surprisingly, Starbucks also made the holiday flavors list. However, do be wary of the hidden dangers lurking in that Peppermint Mocha Latte. Time reports on what people should know about their caffeine consumption. RELATED: PR is now the fourth-most-caffeinated profession Companies looking to leave their mark outside the realm of flavor might be interested in these seven bold tips for building brand awareness online. Just don’t get sucked in on social media to the point of addiction. That’s the fatal flaw for Kellan Lutz Hashtag, Agent Hashtag: Meanwhile, the water balloon hijinks of two scheming juveniles featured in a new commercial for condom brand Durex are also flawed. #TheDailySpin is taking the rest of the week off. Enjoy your holiday. See you back here on Monday. Is there something you think we should include in our next edition of #TheDailySpin? Tweet me @iquotesometimes with your suggestions. Thanks in advance. {/%BODYCOPY%} {%ID%}13212{/%ID%} {%DATAID%}68543b38-f150-4012-aeb4-426ee45bbcfb{/%DATAID%} {%CanonicalUrl%}{/%CanonicalUrl%} {%PUBLISHDATE%}11/21/2012 2:49:21 PM{/%PUBLISHDATE%} {%LINK%}https://dev.prdaily.com/Main/Articles/13212.aspx{/%LINK%} {%BYLINE%}

Ragan Insider   |  {/%BYLINE%} {%AUTHOR%}Alan Pearcy{/%AUTHOR%} {%TITLE%}Magazine’s ill-placed ad offers valuable lesson to editorial teams{/%TITLE%} {%ALTERNATIVEURL%}{/%ALTERNATIVEURL%} {%IMAGE%}/Uploads/Public/crappy-ad-placement-crop.jpg{/%IMAGE%} {%ROLE%}87d65c27-6e78-4e5c-b423-78d47d4f2768{/%ROLE%} {%KICKER%}Crisis Communications{/%KICKER%} {%CATEGORIESID%}5b5f5480-7a63-458a-90a4-0b98007ec3f7, 1fd4d0a9-bbe2-4b5c-af5c-11dce5b9983e, 9b04de1d-f7bc-4de7-842e-c9c833ff24e9, 055d8a23-ee23-4f9c-a2f4-df030843f312, e8e0f32d-5d24-41be-86cc-a8fd29cc4619{/%CATEGORIESID%} {%CAPTION%}I’ve seen crappy layout jobs, but never one this literal. Plus, Guy Fieri responds to Times food critic; the Internet becomes the new yellow pages; how to perfect the 15-second pitch; Facebook launches job app;, more.{/%CAPTION%} {%BODYCOPY%}Every weekday, PR Daily associate editor Alan Pearcy highlights the day’s most compelling stories, amusing marginalia on the Web in this, #TheDailySpin. When Cosmopolitan advised readers on a “post-workout power move” in its October issue, I doubt a bowel movement was what it had in mind. Unfortunately for the magazine’s layout department, the juxtaposition of a Vicks DayQuil ad, the imagery in one of the publication’s health tips stories suggests otherwise. And I thought the logo placement on diver Tom Daley’s speedo was awkward. (via Guyism) RELATED: Epic poster placement rewrites the history books A seemly level of awkwardness combined with self-consciousness is how Christy Wampole describes a plague on society, otherwise known as the hipster, in a piece for The New York Times titled “How to Live Without Irony.” In describing the column, Gothamist writer Christopher Robbins says the “important piece of service journalism” calls into question what legacy all of this “rampant sarcasm, unapologetic cultivation of silliness” leaves behind for future generations. RELATED: Irony: Explained It’s a different Times piece that’s still at the talk of the service industry. Food critic Pete Wells blasted Guy Fieri’s new Times Square eatery in a scathing review that’s gone viral, drawing more than 45,000 shares thus far. In response, the celebrity chef had this to say. Of course, the Internet will be the Internet, with various satire responses “from Fieri” provided by the likes of The Daily Beast, CollegeHumor. Perhaps I spoke too soon. According to Creative Agency Secrets, the Internet is slowing transforming into this generation’s yellow pages, in which people turn more to the Web when searching for something specific rather than browsing to past the time. This transformation also means brands must shift their content marketing strategies to retain their consumers. (via OPEN Forum) Apparently some brands are more inclined to transform their marketing strategy with a change of name. A video from Yahoo features some of the more notable name swaps: Speaking of changing names, here are a few new suggestions for what to call these 12 common items that cross our paths regularly. When a business opportunity crosses your path, you had better have an elevator pitch ready. Here’s a guide on how to perfect that 15-second pitch. In the lightning-fast digital age, selling yourself to potential employers is equally as important as selling a client on an idea or product. Thankfully, Facebook is now helping with the latter. In partnership with the U.S. Department of Labor, the National Association of Colleges, Employers, DirectEmployers Association,, the National Association of State Workforce Agencies, the social network has launched the new Social Jobs App, currently connecting users to more than 1.7 million job openings. RELATED: How to get your first job in PR Meanwhile, The Huffington Post is boasting the nine best apps to help consumers with their holiday shopping lists. Nintendo certainly hopes those lists include its Wii U console, even if the company’s marketers are fearful consumers won’t understand how to use the device—which could hinder sales of the gaming system. As a result, Nintendo has opted for hands-on kiosks already set up in more than 5,000 retailers, including Best Buy, Gamestop, Target,, Walmart, as well as 26 malls across the country. RELATED: Are Wal-Mart, Target ruing Thanksgiving Is there something you think we should include in our next edition of #TheDailySpin? Tweet me @iquotesometimes with your suggestions. Thanks in advance. (Image via){/%BODYCOPY%} {%ID%}13191{/%ID%} {%DATAID%}dab7f9ea-1155-4e33-904a-be4999e088d1{/%DATAID%} {%CanonicalUrl%}{/%CanonicalUrl%} {%PUBLISHDATE%}11/20/2012 2:48:03 PM{/%PUBLISHDATE%} {%LINK%}https://dev.prdaily.com/Main/Articles/13191.aspx{/%LINK%} {%BYLINE%}Elizabeth Bromstein

Ragan Insider   |  Alan Pearcy