12 common PR mistakes
They happen every day, but they don’t have to. Find out what the mistakes are—and how to avoid them.
They happen every day, but they don’t have to. Find out what the mistakes are—and how to avoid them.
Many of the skills are timeless, and others are new enough to make you anxious. Don’t worry; this post includes links to resources. Yep, you’ll want to bookmark it.
Feeling uninspired or perhaps unsure why you want to join the profession? A PR pro weighs in on what people in the industry do and why it matters.
Santa’s PR lessons, things PR clients should know, FedEx’s response, most-useful social media tools (of the year), and more.
Infographic saturation! The return of the phone! The demise of Klout! Do you agree with this PR psychic’s prophesies.
The countdown continues. In this installment of the top 20 platforms and tools, Nos. 10 through 6 are revealed.
IR magazine surveyed more than 1,200 corporate IR professionals worldwide and learned a few surprising things about the industry.
The author of the weekly column, Platform 5, continues his rundown of the best social media platforms and tools he’s highlighted this year.
The author of our Platform 5 column whittles down the many social media tools he’s highlighted each week for a list of 2011’s best of the best.
An internship is among the best ways to score a job after college, but first you have to survive the experience. Here’s some advice from the trenches.
From a clever news gathering tool to a new bookmarking site for images, these are the social media platforms you can’t miss.
Carlos Dominguez, a senior vice president at Cisco Systems, offers seven important ideas about the future workforce, particularly its keen interest in social media.
The latest social media scoring system, a personalized search engine, a clever online newsroom, and more.
Want your releases to rank highly in a Google (or Bing or Yahoo) search? Follow these search engine optimization guidelines.
It seems like every day a new social network launches—and, luckily, so do platforms that let you easily track and monitor your impact on them.