10 skills PR professionals will need in 2020
Some of them you probably already possess, others you’ll have to work on if you hope to thrive in the PR industry in the future.
Some of them you probably already possess, others you’ll have to work on if you hope to thrive in the PR industry in the future.
They were big promotions that caused a number of jaws to drop. Some turned into PR disasters for the brands, while others paid off big time.
Enticing a journalist or blogger to write about your company or client remains an achievement in the PR business. So make sure you’re doing it right.
Too often, statements attributed to executives sound contrived and artificial. These techniques will help you solve that problem and elicit quotes worth including.
As part of an experiment, the author paid $12.50 for 2,000 Twitter followers. Read his story, and see how you can discern whether a Twitter user is guilty of the practice.
And if you are a pro, these guidelines are essentials for your livelihood.
Because PR Daily can’t cover or aggregate every story on the Web about public relations.
You might miss out on some cool marketing opportunities if you’re not using these powerful tools.
How many of these traits also belong to you and your clients?
Seek and Shout from Cision can help bloggers find story ideas and reporters find sources. PR pros, meanwhile, can announce new products and more.
We’re not talking about the Ryan Gosling movie, but an evolution of Google Docs that has social media jaws wagging.
Are reporters ignoring your news releases? Do employees delete your emailed announcements unread? Try these techniques for invigorating your writing.
From obscure Google tools to pitching bloggers on Pinterest, here are the most widely read PR Daily stories from the week gone by.
These five websites will give you the inside scoop on the latest and greatest platforms before everyone else.
Afraid your résumé is lost in the shuffle? Stop worrying and start creating a CV that’s irresistible to hiring managers.