From clients to new approaches to measurement, the author shares the many reasons to be thankful if you work in public relations and marketing.
And says his band leader is ‘grounded’ over sexist song. Plus, Jennifer Lopez doesn’t visit the block, 10 gadgets that will get you fired, an adorable viral video, and more.
Fuel your pitches with statistics, surveys, estimates, and more, and see more of your stories land in the media.
What with social media and a 24-hour news cycles, the job demands are greater than ever. But are women—specifically members of Generation Y—more stressed?
In this edition of the Week in Writing, learn all about movie-poster tagline writers, fake obituaries, a new marketplace for freelancers, and tips for email writing.
From a PRWeek infographic on the media to Herman Cain and Justin Bieber. We go high; we go low; and we even go Kardashian.
The social network deemed images from a breast cancer awareness project pornographic and pulled them. Plus, Draftfcb hiring a ‘Digital Bad Ass,’ the value of Facebook access on a millennial’s job decision, branding the ABCs, and more.
A former reporter turned PR pro rallies his former industry to rise above the often-common practices tarnishing the media profession.
Reed Hastings, the CEO of Netflix, sat for a tough interview with The New York Times Magazine. In Monday morning quarterback style, we put together a highlight reel.
See who else made the list of environmentally conscious brands. Plus, how an ‘Ice Cream Sandwich’ will help Samsung combat the iPhone 4S; Starbucks goes blonde; fast-food signage fails; and more.
That’s the crux of a new book that offers compelling stats about why it’s a good time to work in public relations.
As the second-most-caffeinated profession, you might want to heed Starbucks’ advice and urge Obama to do something quick. Plus, Google booms; Gap doesn’t; why Nordstrom isn’t ‘decking the halls’ just yet; and iPhone 4S campers.
The Democratic Left Alliance takes the gloves off, while one of its candidates takes off pretty much everything else. Plus, retail sales are up; ‘Free Agents’ is down and out; and more.
The animal rights organization seized upon a popular story about a PR shop owner who threatened to fire his employees for failing to replace the office’s milk.
No iPhone 5. Instead, Apple’s new CEO Tim Cook today unveiled a more powerful iPhone, called the 4S. The reaction was mixed, but still resulted in major earned media for the tech company.
