A Day in the LifeIsis Simpson-Mersha
6 questions with: Jessamyn Katz of Heyman Associates
Jessamyn Katz shares the best advice she’s ever received.
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PR IndustryAllison Carter
PR professionals’ 2024 predictions
From AI to media relations, here’s what could be coming.
PRAllison Carter
By the numbers: What worries PR leaders most about the year ahead
Unfortunately, there’s a lot.
THE SCOOPAllison Carter
The Scoop: Starbucks struggles to cope with protests, vandalism after union’s Palestine comments
Plus: CNBC questions Target’s store closure narrative; memes explain the economy.
Diversity and inclusionSherri Kolade
‘This is a business process’: Improving accessibility for neurodiverse, visually impaired audiences
Mercedes-Benz U.S. International internal comms lead talks about how to meet unique audiences where they are.
Social MediaSherri Kolade
New social media features and updates to know this week
Updates to X, Meta, WhatsApp and more.
THE SCOOPAllison Carter
The Scoop: How E.L.F. used social media to become the dupe king
Plus: The rise of ‘hybrid AI’ and the EU investigates X. Again.
Social MediaMikey Collard
We need a new Twitter for PR
Luckily, a new platform may be on the rise.
Daily ScoopAllison Carter
The Scoop: SmileDirectClub leaves customers frowning with brusque shutdown message
Plus: Southwest’s CEO vows to do better this holiday and Walmart accommodates for neurodiversity.
A Day in the LifeIsis Simpson-Mersha
6 questions with: Brian Bell of Strava
Brian Bell shares how he draws inspiration from his own experiences and overcoming obstacles to support and guide others who have faced similar challenges.
AI and AutomationAllison Carter and Justin Joffe
AI for communicators: What’s new and what’s next
Plenty of new regulation and novel uses for AI.
THE SCOOPAllison Carter
The Scoop: Google could be on the cusp of major changes
Plus: Netflix releases viewership data for the first time, Kid Rock backs off Bud Light boycott.
THE SCOOPAllison Carter
The Scoop: How NASA embraced its kitschy, controversial ‘worm’ logo
Plus: Google’s top trends of the year and Russian propagandists use Cameo.
Visual & Video CommunicationsAllison Carter
3 mistakes you’re making with your corporate video
You may actually be making your videos too short.
THE SCOOPAllison Carter
The Scoop: Why Pantone’s Color of the Year yields great PR year after year
Plus: “The world’s more anonymous CEO” steps into the spotlight and antisemitism on campus fallout continues.
