Ragan Insider Ashley Halberstadt
How to harness ‘big data’ in PR
Analytics can be an extremely helpful tool in helping you deliver the message your audience wants.
Search Results (pr tools)
Ragan Insider Mihaela Lica-Butler
How to craft your PR strategies for fall
Like food with ingredients just out of the garden, the best PR is fresh and local.
Ragan Insider Evan Peterson
Pro linebacker touts writing about failure
Cut by the Jacksonville Jaguars, Austen Lane swapped the pigskin for a pen. Plus, what it’s like to write for a hit TV show, and why you should reconsider workshopping your latest story.
Ragan Insider Abbi Whitaker
Social marketing tools for late back-to-school campaigns
Whether your brand sells classroom supplies, apparel, or other seasonal items, there’s still time to get going with one of these online tools.
Ragan Insider Alan Pearcy
17 job openings in the PR and marketing world
Though you donut want to miss out on a great opportunity to join Krispy Kreme’s social media team, quirkier applicants might eye a different prospect. That, and more, in this week’s roundup.
Ragan Insider Russell Working
Real-time PR monitoring speeds crisis response
Do you miss reports of your company on TV? Monitoring tools allow you to track coverage—and respond—especially when facing negative coverage.
Ragan Insider Evan Peterson
Writers finally contributing to U.S. productivity
At least in the way the nation calculates gross domestic product. Plus, the digitalization of writing, an author’s live chat about short prose, a trove of awful literature, and more.
Ragan Insider Abbi Whitaker
How to stay passionate in PR
Feeling worn down from the day-to-day grind? Take a minute or two—or a week or two—to rejuvenate yourself.
Ragan Insider Elissa Freeman
Crafting a new PR curriculum
To prepare today’s grads and fledgling industry pros for the careers that lie ahead, their future colleagues share suggestions for a solid foundation.
Ragan Insider Carrie Morgan
Key steps in preparing for a social media crisis
It’s impossible to control the online echo chamber, but you can plan so you won’t be caught flat-footed when a catastrophe strikes.
Ragan Insider Kevin Allen
Social media producing freer but sloppier young writers
New research from Pew indicates that students’ creativity and personal expression are enriched due to digital technologies, but basic skills are declining.
Ragan Insider Scott Signore
10 ways to be invaluable to your PR firm
Want to make yourself irreplaceable? Strong writing skills, a spirit of cooperation, and the ability to deal with adversity can go a long way.
Ragan Insider Alexandra Gavril
6 ‘hidden’ Google tools
Having trouble finding what you were looking for? Unbury your results with these often-overlooked search tools.
Ragan Insider Alan Pearcy
15 job openings in the PR and marketing world
ACT tests its luck at finding an internal communications manager, and Dunkin’ Donuts looks for a consumer relations coordinator as impressive as its most famous counter staffer. That, and more, in this week’s roundup.
Ragan Insider Rachel Farrell
Is the traditional PR pitch dead?
Has the rise of new media made it possible to practice PR without reporters? Absolutely. But is it smart?
