Report: Happiness a key emotion for TikTok content
New research from Semrush highlights what makes content more likely to find viral success on the short video platform.
New research from Semrush highlights what makes content more likely to find viral success on the short video platform.
As patience is wearing thin for the umpteenth Zoom meeting, here’s one PR pro’s idea of how to give virtual gatherings a makeover.
Changes to the popular image-sharing platform offer new opportunities for brand managers and marketers.
Also: TUMS partners with comedian Ronny Chieng on Thanksgiving Twitter campaign, Shell frames rebrand around sustainability goals, and more.
The CEO and founder shares how he sees futureproofing your organization as the greatest challenge facing communications pros.
The communications leader offers insight on ascending the career ladder and how to make essential connections to further one’s career.
Here’s how leaders can help workers struggling to bounce back amid the ongoing pandemic.
Tech for maximizing user-generated content, video and project management top the list from The Campaign Workshop.
Also: Cuomo resigns, Google creates kid-focused privacy policies, and Pizza Hut introduces plant-based pepperoni.
A professor shares insights from a study that reveals the multitudes of benefits companies can gain from even small strides toward gender equity — and why fighting everyday sexism enriches men, too.
We continue the conversation with Peppercomm’s Steve Cody, looking at how humor might be the soft skill that makes all the difference for your comms career.
Peppercomm’s Steve Cody chats with PR Daily editor Ted Kitterman on how finding the lighter side is crucial amid the ongoing stress of a post-pandemic business landscape.
Also: Grubhub launches guarantee to protect restaurants, Boeing discloses manufacturing problems, and Burger King employees in Nebraska make headlines with mass exodus.
Also: Skittles celebrates National Gummi Day, video game industry revisits diversity and inclusion, and Nordstrom president explains e-commerce push.
Learn how levity, authenticity and transparency can help employees thrive—and possibly save your business.