There’s no denying that PR comprises mostly women in its workforce. Yet women hold only 30 percent of its C-level positions. How can that change? Find out here.
Physicians, lawmakers and the public posted heated comments on news websites and Twitter. Many accused the government of pandering to pharma and influential lobbyists.
Ask and you shall receive. So much was the case for the coffee company and its latest spin on lattés. Here’s how customers voiced their opinions—and got brand managers to listen.
The platform says its tweet curation feature will eventually be extended to all users, and it is touting the tool with selected users. How will it compare to Snapchat and Instagram?
Being efficient is crucial in nearly any field of communications. In PR, clients expect you to know how to handle any situation before it even happens. To keep you on your toes, heed this advice.
Communications experts love doling out advice. Few, however will be honest about what makes them reach for the stress ball. Here are some stressors—and how to overcome them.
The photo-sharing app recently unveiled a feature that enables users to share live video and pictures, but many criticized the copycat move.
‘Encouraging’ is how one LGBT publication describes the agency’s willingness to lift a 31-year-old ban on gay male donors.
Here are eight solid tips ensure your company’s summer program delivers a valuable experience for the interns and you.
Tenet Partners recently revealed its list of top organizations, which include Coca-Cola, Apple and American Express. Here’s how brands fared—for better and for worse.
This PR pro wrote an open letter to @England’s social media team after a tweet was taken down following complaints.
It’s been around a long time, but many people still make basic mistakes-and messages get lost or crucial actions fall by the wayside as a result. Here’s what to keep in mind.
Many are still reeling from shootings in Dallas and other U.S. cities that took place last week. For those wanting to respond, here’s advice.
Improved relations with your target audiences and better website rankings have more in common than you think. Here’s why—and how—PR pros should combine these two campaigns.
The growing technology promises to be the most powerful communications tool yet. Here’s how you can use it to immerse your consumers in your organization’s stories.
