Runner Allyson Felix called out Nike in 2019 for the company’s lack of maternity protections for sponsored athletes. But what about smaller influencers?
Also: Camp Bow Wow wants you to think carefully about what to name your new pup.
Also: Mattress Firm releases branded podcast about sleep.
Report: Mental health is improving, but worker PTSD is on the rise.
Also: PETA jumps into buzzy ‘Elden Ring’ video game to promote its mission and values.
Your media strategy shouldn’t overlook the popular audio format, even as the in-person interview has vanished.
Also: Cheetos takes credit for touch-free tech with new campaign.
Also: RetailMeNot offers customers an extra dollar to shop during its Daylight Savings event.
PR pros face a huge opportunity to redefine their careers. So what questions should they ask?
Five inclusive language considerations to promote mental health at work.
Also: CVS touts accessibility in metaverse play, investors push for change on taxes and transparency, and Stoli looks to rebrand amid Ukraine crisis.
A survey showed that seeing their favorite TV characters cope with a diagnosis would make people more empathetic, so it recreated these iconic shows. That won Casey House the top award in the ‘Cause Marketing/CSR’ category of PR Daily’s 2021 Digital Marketing & Social Media Awards.
Whether you turn to ‘Flack’, ‘Sex and the City’ or ‘Succession’—TV rarely captures the real work of the PR profession.
Also: Alo Yoga gets “mindful in the metaverse” with Roblox partnership.
A veteran government speechwriter shares a few inspiring tips to capture your exec’s voice—and to improve your own presentations.
