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Ragan Insider | Nathan Richter

5 simple guidelines for pitching mom bloggers

Ignore these influential bloggers at your own peril.

Ragan Insider | Evan Peterson

Online communications pose challenge to ‘old’ grammar rules

And by old, we mean ‘current.’ That and more in the Week in Writing, our regular roundup of the top stories on word-craft.

Ragan Insider | Mickie Kennedy

6 horrible press release headline mistakes

Avoid them and never see another press release end up in a reporter’s trash bin.

Ragan Insider | Alan Pearcy

#TheDailySpin: Airline delays launch of new campaign after sex photo scandal

That wasn’t the kind of ‘extra mile’ Cathay Pacific had in mind when it landed on its new slogan. Plus, 10 things Twitter won’t tell you, and much more.

Ragan Insider | Mickie Kennedy

Sending product samples to the media? Follow these guidelines for success

Shipping your product to a reporter is one way to score publicity, but if you do it wrong you might get burned. Here’s how to do it the right way, every time.

Ragan Insider | Alan Pearcy

#TheDailySpin: Twitter CEO admits to editing trending topics

What the—? Plus, Google+ tops 25 million users; Hollywood rumbles with reporters; Facebook has a ‘baby on board,’ and more.

Ragan Insider | Andrew Worob

Top 10 ways to succeed in PR

Michael J. Fox had a secret to his success, but this author—a PR professional—is willing to share.

Ragan Insider | Graham Leach

5 guidelines for when your private remarks become public fodder

From Nixon to Anthony Weiner, private statements or tweets are the great undoing of many public figures. Here’s how to prevent—or react to—such a crisis.

Ragan Insider | {/%BYLINE%} {%AUTHOR%}Michael Sebastian{/%AUTHOR%} {%TITLE%}3 ways to determine your video’s actual online reach{/%TITLE%} {%ALTERNATIVEURL%}{/%ALTERNATIVEURL%} {%IMAGE%}/Uploads/Public/OnlineVideo.jpg{/%IMAGE%} {%ROLE%}87d65c27-6e78-4e5c-b423-78d47d4f2768{/%ROLE%} {%KICKER%}Social Media{/%KICKER%} {%CATEGORIESID%}055d8a23-ee23-4f9c-a2f4-df030843f312{/%CATEGORIESID%} {%CAPTION%}The firm you’ve hired is saying the video it’s produced, seeded for you has topped 1 million views. Oh, really?{/%CAPTION%} {%BODYCOPY%}So, you’ve hired a firm to help you produce a Web video, share it online. A couple of weeks go by,, the firm reports back: The video’s been viewed 1 million times. Oh, really, Dr. Evil? It sounds amazing—maybe too good to be true. In this video, KEF Media in Atlanta offers a few basic tips for determining whether that number is bogus or legit. (Image via){/%BODYCOPY%} {%ID%}8843{/%ID%} {%DATAID%}20714127-31d0-4b9e-a795-00d03cd9ecd1{/%DATAID%} {%CanonicalUrl%}{/%CanonicalUrl%} {%PUBLISHDATE%}7/11/2011 4:00:57 AM{/%PUBLISHDATE%} {%LINK%}https://dev.prdaily.com/Main/Articles/8843.aspx{/%LINK%} {%BYLINE%}

3 ways to determine your video’s actual online reach

The firm you’ve hired is saying the video it’s produced and seeded for you has topped 1 million views. Oh, really?

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